Paramount Skydance executives are obsessed with AI, especially its ability to quickly complete tasks that would take employees hours to complete.
Paramount Streaming leaders trumpeted “productivity gains” thanks to AI during Wednesday’s quarterly technology conference, according to screenshots of the presentation seen by Business Insider.
During the meeting, executives highlighted how the AI-powered data processing triage tool completed tasks that would have taken two to four hours in less than 10 minutes, screenshots showed.
The presentation also said that technical staff used the AI coding tool Claude Code to complete tasks that previously took days in minutes.
Paramount’s AI rollout is part of CEO David Ellison’s plan to build the 114-year-old media company into a “technologically advanced” company ahead of his planned acquisition of Warner Bros. Discovery.
Four senior Paramount employees told Business Insider that the company is increasingly leaning into AI, and early results are encouraging.
“Coding is not the bottleneck. It no longer takes days to write code; it takes hours,” said the veteran streaming leader.
Paramount is encouraging its technology employees to freely use AI, two employees said.
However, the company said on Wednesday that it is starting to implement a “per-user monthly usage limit” for its AI tokens for its technology employees, but that their allocation will far exceed most employees’ usage.
“This will be a high limit based on usage analysis,” Alan Ho, Paramount’s senior director of identity architecture and AI enablement, said in a Slack message seen by Business Insider.
If Paramount employees aren’t using AI, “there’s something missing in the drive.”
In addition to its AI efforts, Paramount made key hires this summer, placing the streamer on a unified technology platform, expanding its data and insights role, and hiring former Google executive Barak Turovsky as head of consumer AI and Hugh Williams as EVP.
In recent months, Paramount has created an AI dashboard that shows the usage of its cursor tokens, similar to those from Disney and financial giant JPMorgan.
A top AI user on Paramount’s dashboard said the company’s AI transition “felt like it happened almost overnight,” and that staff “feel more empowered every day” by using these tools.
“It’s just part of the way we work,” this person said of AI. “The technical heavy lifting has been significantly reduced, giving us more time and space for creative work.”
A Paramount technology executive said he wasn’t deep into AI until the spring, but is now riding the hype train. AI tools can do weeks’ worth of work in minutes.
“At some point, if you’re not using it, something’s wrong,” the executive said. “There’s something missing in the drive.”
Another AI-focused employee said they use teams of AI agents, deploying up to 10 automated bots at a time to accomplish tasks.
The veteran streaming leader said he has found that the use of AI correlates with productivity, with the amount of code generated spiking.
“I was praising the developers who made it into the top 10,” the veteran streaming leader said.
Paramount is committed to integrating its streaming technology platform by the middle of this year, making this a top priority for the company. Without the rapid maturation and adoption of AI, the veteran leader said he doesn’t believe his team would have been able to achieve its goals on time.