CAMB AI has announced two new partnerships that will make film and sports coverage from India easier to digest for fans who want to translate content into another language.
The company has revealed it is partnering with both FanCode and Today's Group in India to allow real-time translations of sports and news respectively.
“As a leading sports technology platform, we take great pride in constantly innovating to enhance the way our fans experience sports,” Fancode co-founder Yannick Colaco said in a press release on Sunday. “We are pleased to work with like-minded partners at CAMB AI to revolutionize sports broadcasting in India using AI. With the incredible variety of languages in India, it's exciting to see fans follow the action in the language of their choice.
“Sports is universal, but language has always been a growing barrier,” added CAMB AI co-founder and CTO Akshat Prakas via a press release. “With Fancode, we are proving that AI can provide real-time multilingual commentary in broadcast-grade quality. Every ball in a cricket match is accessible to all fans and is fascinating. This partnership is a testimony of growth strategies in the Indian sports ecosystem.”
A similar collaboration between CAMB AI and the India Today group was announced on September 12th.
“The enhanced features add inclusiveness to reliability by allowing a more diverse audience to access reliable journalism,” says Samkhya Edamaruku, editor of Today's Production. “By leveraging AI to overcome the language barriers of news production, we are dedicated to reaching high-quality information for everyone and contributing to a more informed, connected world.”
CAMB AI focuses on audio-based translation technology, including real-time dubbing in over 150 languages that can maintain the energy of live broadcasts.
Check out the following examples of technology working in the video:
