In March 2023, Adobe announced Firefly, the latest addition to its software. Firefly is what Adobe describes as “a family of generative AI models” coming to Adobe products. Also, Adobe is already working on a new upgrade.
What tools can we expect to see, and how will they benefit creators? Keep reading to find out.
Adobe Firefly is the latest from Adobe, where generative AI makes everything possible. In April 2023, Adobe announced upcoming upgrades. This brings generative AI video and audio tools to the software. This will be a game changer for video editors.
Firefly is still in beta, but the developers say they are accepting thousands of new users every day. The release date is still undecided. However, predictions for when the software will be available to the general public do show that Firefly will be officially released in the second half of 2023, based on previous Adobe releases.
There are a number of tools Firefly is considering, but the one that got us most excited was for video editors.
Text-to-color enhancement
The text-to-color extension allows you to change the color scheme, season, and time of day for already recorded videos using just a simple text description.
If you are a videographer, this tool is a game changer. Achieving the perfect color due to lighting, season, weather, etc. can be difficult if you try to do it naturally. You have to spend a lot of time and immerse yourself in an environment that may not be particularly comfortable. Firefly is here to make sure you don’t need that anymore.
Advanced music and sound effects
This feature creates royalty-free music and sound effects through AI generation. Just enter a text prompt and let the AI do its thing.
Sourcing music and sound effects for videos can be very time-consuming and requires a lot of administrators, but with this tool, video editors can quickly generate sounds that match the mood they’re looking for. can.
If you want to add AI-generated music to your video production, use our free AI music generator to create unique songs.
Fonts, Text Effects, Graphics, and Logos
Enter a text description and within minutes you’ll see subtitles, logos, title cards, and contextual animations.
This feature benefits marketers and allows them to split up their precious time and money into tiny amounts. Being able to generate your own advertising content in minutes eliminates the need to rely on a third party to promote your business.
Script and B-roll features
Create storyboards and pre-visualizations without a lot of production effort. With Firefly’s scripting and b-roll capabilities, you can optimize your workflow and reduce unnecessary time spent in pre- and post-production. The tool also provides suggestions for B-roll clips.
This is a tool that every video editor would love to use. This saves a lot of time spent skimming through long videos and deciding which part of the clip to use.
If you’re using Premiere Pro, while you’re waiting for Firefly, why not learn how to transcribe speech-to-text and create manual captions?
Creative Assistant and Co-Pilot
Adobe Firefly not only saves you time in editing, it also provides a personalized, AI-powered creative assistant and co-pilot to help you learn new skills. Such features make the software usable even by the most inexperienced editors.
additional tools
In the survey, Adobe also lists many additional Firefly tools they are dreaming of, such as:
- repair
- Personalized results (generate images from your own style or objects)
- text to vectorize
- extend image
- 3D to image
- text to pattern
- text to brush
- sketch on image
- text to template
Features added to Adobe Firefly
Adobe Firefly does more than that. In addition to video, the developer team plans to release new features throughout the year for audio, animation, 3D modeling, and motion graphics design. I don’t know what features will be added in the future or what is possible at this time. But one thing is certain: with Adobe Firefly, the sky is the limit.
