Nation Group's Krungthep Turakiji launches AI reporter “KATIE”

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Bangkok – Following Nation TV, Post Today and Tansetakizi, another media arm of the Nation Group. Krungthep TurakijiThe company, also known as Bangkok Biz News, has launched an artificial intelligence (AI) reporter called “KATIE” on its platform.

The move strengthens Krungthep Turakit's position as Thailand's leading economic, business and investment news channel with over 37 years of experience.

AI-generated female reporter KATIE joined Krungthep Turakit's panel of key opinion leaders this week. She will be updating the latest events in Thailand and the world on the “Krungthep Turakit News Update” show, available daily on the website and social media channels.

“2024 is truly the year of AI. AI has been constantly developing for some time, but its practical applications have only just become apparent this year. We believe AI will play an increasingly important role in the future. It is not a passing fad, but a technology that is integrated into every aspect of life,” said the Nationgroup vice chairman. Somchai Meesaeng Said.

“The Nation Group is constantly adapting to any technological trends or innovations that enhance the news consumption experience,” he continued. “We want to leverage these advancements to deliver more inclusive, accessible and verifiable news.”

Somchai added that the Krungthep Turakit website recently introduced the ability to read news in three languages ​​- Thai, Chinese and English – a move that reflects the Nation Group's belief that the world of news consumption extends beyond borders, allowing foreigners to follow the latest happenings in Thailand first-hand.

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