Meta has encouraged further repression of the “nudify” app

Meta is taking legal action against companies that run ads on platforms that promote so-called “Nudify” apps. This usually uses artificial intelligence (AI) to create fake nude images of people without consent.

Following the fight between cats and mice, they sued the company behind the Crushai app to stop posting ads completely to remove them over the course of months.

“This legal action highlights both the severity of this abuse and our commitment to doing everything we can to protect our community from our community,” Meta said in a blog post.

Alexios Mantzarlis, who writes the Faked Up blog, said there are “at least 10,000 ads” promoting nude APs on Meta's Facebook and Instagram platforms.

Mantzarlis told the BBC he was happy to see Meta take this step but warned him that more needs to be done.

“Even with this announcement, I was able to find dozens of ads by Crashai Live on the platform and 100 more ads from other 'nudifers',” he said.

“This abuse vector requires continuous surveillance from researchers and the media to be accountable to the platform and reduce the scope of these harmful tools.”

Its blog, Meta Sad: “We will continue to take necessary measures against those who abuse these platforms, which may include legal action.”

The growth of generator AI has resulted in a rapid increase in “nuding” apps in recent years.

They are so widespread that in April the English Children's Commission asked the government to introduce legislation banning them entirely.

It is illegal to create or own sexual content generated by AI featuring children.

However, Matthew Sowemimo, the NSPCC's assistant director of child safety policy online, said a charity investigation showed that predators were “weaponizing” apps to create illegal images of children.

“Emotional sacrifices to children can be absolutely devastating,” he said.

“Many people feel powerlessly violated and stripped of control over their identity.

“The government must now act to ban 'nudy' apps for all UK users. They must stop being widely promoted and promoted. ”

Meta said they have recently made another change to address the broader issue of the “Nudify” app online by sharing information with other tech companies.

“Since we began sharing this information at the end of March, we have provided over 3,800 unique URLs to participating tech companies,” he said.

The company admitted that there are issues with companies that avoid the rules of deploying advertising without knowledge, such as creating new domain names that replace banned domain names.

He said he has developed a new technology designed to identify such advertisements, even if they do not include nude.

The Nudify app is just the latest example of AI being used to create problematic content on social media platforms.

Another concern is to use AI to create very realistic images and celebrity videos – to fraud or mislead people.

In June, Meta's oversight committee criticized the decision to leave a Facebook post showing a meinered video of a person who looks like Brazilian football legend Ronaldo Nazario.

Meta had previously tried to fight fraudsters who used facial recognition technology to fraudulently use celebrities in advertising.

It also requires political advertisers to declare their use of AI due to fears about the effects of deepfakes on elections.