Johnny Ive has 15-20 ideas about OpenAI's AI device family, and they're likely to be something like an iPhone, telling CEO Sam Altman at the startup's DevDay conference on Monday.
During his speech, Ive criticized smartphones and tablets (some of the devices he made famous), saying he hopes these new AI devices will make humans happier and reduce anxiety.
“What we said is an unpleasant relationship with technology is that it's the most despicable understatement,” said Ive, former Apple chief designer.
“We have the opportunity not only to correct it, but to completely change the situation we are in. We shouldn't accept that this is the norm,” he told Altman, who was an interviewer at an event in San Francisco.
OpenAI acquired Ive's device startup earlier this year for over $6 billion. This sparked speculation about what AI gadgets the former Apple designer is working on. Altman previously discussed ideas for AI companions and the entire device family.
The combination of OpenAI and Ive's excellent design technology poses a potential threat to Apple, who has dominated the mobile age but lagged behind in the generator AI.
Ive said progress is currently so fast that it is difficult for him and his design team to concentrate.
“With that momentum, we were able to generate 15-20 really appealing product ideas. The challenge is to focus,” Ive told Altman on stage. “It would be easy if you knew there were three good products, but it wasn't. We're designing a set of products, and we're careful and thoughtful about what we're focusing on, and we're trying not to be distracted.”
Ive said he hopes the device will be fun and can address some of the issues smartphones and tablets have created over the past 10-20 years.
“The consequences and consequences of not taking any interest or being careful are truly frightening,” Ive said. “If we can't laugh honestly with the interface we design, then if it's just a serious and exclusive thing, I think it's a huge disadvantage for all of us.”
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This may have been a new dig for Apple, who is extremely serious about their devices and is trying to make them as high-end and luxurious as possible.
He dropped at least two other clues.
“We've been very deeply involved in understanding the individual-to-person interface. It's incredibly sophisticated and nuanced,” Ive explained. “Our thinking is very intertwined with other devices and tools.”
Although he appears to be criticising Apple, he also relies on Steve Jobs' well-known ideas, saying these new AI devices should simply be simple. work.
“It should seem inevitable and obvious, as if there was no other reasonable solution to the problem,” he said. “You're going to look at something and think, 'Oh, of course you're going to do that, but why did it take so long?'
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