DALLAS, July 1, 2026 (Globe Newswire) — G6 Hospitality, parent company of the Motel 6 and Studio 6 brands, today announced the launch of Vision 360, an innovative subscription service that delivers professional-quality video tours to franchised properties. This new service leverages advanced AI to create an immersive real estate showcase that enables franchisees to compete more effectively in the digital marketplace while enhancing the booking process for guests.
Vision 360 produces high-quality video tours for just $20 per month. This is a fraction of the $1,000 to $1,500 that traditional professional video production costs. The service uses advanced GenAI technology that combines image enhancement, video generation, and AI-composed music to transform property images into compelling visual stories that bring your hotel listings to life. The solution was built entirely in-house by G6 Hospitality’s technology team, reinforcing the company’s continued investment in unique technology innovations focused on franchisees.
“Today’s travelers make booking decisions in seconds, making video content the most powerful tool to capture attention and build trust. Vision 360 democratizes access to professional-grade marketing content, giving our franchisees a competitive advantage without the traditional cost and complexity barriers.” said Mr. Ankit Tandon, Vice Chairman, G6 Hospitality;
“At G6 Hospitality, we are committed to building technology that simplifies franchisees’ operations and helps them succeed in an increasingly digital marketplace. Vision 360 reflects that commitment by transforming once complex and resource-intensive processes into intelligent, automated experiences. AI-powered automation and seamless user experience. By combining our experiences, we’ve made professional-quality video creation faster, more accessible, and more cost-effective. Our platform will help property owners compete more effectively while engaging today’s travelers, extracting more value from their existing properties, and delivering more engaging guest experiences. ” Shashank Jain, Global Head of Technology and Online Revenue, G6 Hospitality said: ”
For franchisees, Vision 360 delivers an immediate return on investment with an expected break-even of just one incremental booking per property, generating measurable returns far beyond a $20 monthly investment. The automated production process requires no filming, editing, or expertise. Franchisees simply sign up to receive a professionally produced video tour that showcases each property’s unique features while ensuring brand consistency. Video listings consistently perform better than static images across OTA platforms and are available everywhere. My6 app, G6 website, reservation channelVision 360 is designed to drive increased engagement, increased conversions, and improved revenue performance without the capital expenditures traditionally required for professional video production.
