Amsterdam, 9 April 2023 – Azerion announced the launch of “Smart Content”, an AI-powered solution that combines advertising technology and video content into a platform. Smart Content’s video library of over 10,000 unique brand-safe video clips is seamlessly integrated into Azerion’s video monetization platform. In-house produced content covers a wide variety of topics across various IAB categories and is available in seven languages. Now, our publishing partners can easily add his Azerion video content and start monetizing the growing traffic immediately.
“We use smart content to help publishers find the perfect video content to ensure optimal engagement and relevance for their audience. A targeted audience unlocks revenue potential for publishers with innovative digital assets, delivering more value to customers.say Damien HartmannProduct Director of Smart Content at Azerion.
“We are determined to keep Azerion at the forefront of these technological advances in generative AI and machine learning, expanding our value proposition to publishers. Smart content helps publishers extend campaign reach, drive more traffic, increase engagement and maximize revenue.” comment Daan BouksteinVice President of Technology for Azerion.
Azerion is the go-to partner for European advertisers, providing an easy-to-use, competitively priced and brand-protecting digital environment. After acquiring his video advertising company VLYBY in October, Azerion diversified the video ads it offers on its platform. With the launch of Smart Content, ad tech companies are enhancing their existing video advertising technology solutions for online publishers with a broader selection of premium content, paving the way to connect with sophisticated audiences through better content that matches users, Simplify. ‘ Interest and expectations.
About Azerion
Azerion is a high growth digital entertainment and media platform. Azerion is the go-to partner for European advertisers, providing an easy-to-use, competitively priced and brand-protecting digital environment. Azerion is a content-driven technology and data company serving consumers, digital publishers, advertisers and game creators worldwide. Azerion’s integrated platform, supported by an in-market sales and campaign management team, provides technology solutions that automate digital advertising buying and selling for media buyers and sellers. Through our technology, content creators, digital publishers, and advertisers can work with Azerion to reach millions of people around the world who play Azerion’s games and watch distributed entertainment content. Drive engagement, loyalty, and e-commerce.
Azerion is a publicly traded company headquartered in Amsterdam, The Netherlands and listed on Euronext Amsterdam.
For more information, please visit www.azerion.com.
