keystone
ChatGPT developer OpenAI will discontinue its AI video app “Sora.” The app created a huge buzz because it can generate video clips from just a few words.
First launched in 2024, the Sora software was described in part as the future of the video business because it generates seemingly lifelike environments and people. Six months ago, standalone apps also offered users the opportunity to appear in their own videos.
OpenAI has not provided any information on why or exactly when Sora will be retired. There have been reports in the US media in recent weeks that the AI pioneer is sensing competition from rivals such as Anthropic and Google, and therefore wants to focus more on businesses that have the potential to be profitable.
no distractions
OpenAI apps manager Fiji Simo wrote on online platform X last week that the company is going through a phase of experimentation and focus. It is important not to get distracted.
In recent months, Sora has produced a number of videos generated with the help of artificial intelligence and spread through social networks. The app itself was also intended as a kind of social media platform.
