MCLEAN, Va., July 09, 2024 (GLOBE NEWSWIRE) — ARG has expanded its portfolio of exclusive market insights and decision guides, announcing the launch of its AI-Enabled Communications Market Insights and Decision Guide, a comprehensive report based on information gleaned from hundreds of meetings with ARG clients and developed in partnership with 8×8, Dialpad, Fusion Connect, and Vonage.
The AI-enabled communications market insights and decision guide examines how companies can get the most out of their enterprise software investments by leveraging communications platforms powered by artificial intelligence (AI) and machine learning (ML). Key findings of the report include:
- 75% of respondents believe AI will have a significant impact on their role over the next three years.
- 77% of those surveyed believe AI will provide a competitive advantage.
- 77% are confident that AI can accurately share information and results.
“Generative AI and machine learning are changing the way people work” Jason Hart, Managing Partner, ARG“Selecting a technology partner that can deliver a communications platform with the right native AI integration is critical to maximizing efficiency and realizing other business benefits, including improved decision-making, enhanced customer experience, increased productivity, cost savings and increased revenue.”
Innovation empowers companies to reach their full potential
The shift from on-premise to cloud-based communications infrastructure has facilitated effective AI implementations that benefit businesses today. For example, organisations can now leverage AI to solve problems, break down silos, mine data for deeper customer interactions, automate administrative tasks and decisions, deliver customized training, gather real-time data and insights to predict customer needs, and monitor customer interactions.
“The benefits of adopting AI go beyond just employee and customer experience,” he said. Jeff Milford, UC and CC product lead at ARG; “By integrating AI-enabled communications platforms with line-of-business applications such as CRM, ERP, digital workflow management and helpdesk, significant efficiencies can be realized. With native integrations, transcription and automation, these implementations directly impact nearly every part of the organization, helping these businesses reach their full potential.”
Technological advancements maximize efficiency and improve customer engagement
According to the AI-Enabled Communications Market Insights and Decision Guide, there are several areas where AI can excel.
- Customer engagement. AI-powered chatbots and virtual assistants can handle routine inquiries, freeing up human agents to handle more complex issues. This not only improves customer experience by providing ongoing support, but also reduces operational costs by minimizing the need for additional staff.
- Operational efficiency. AI-powered analytics can analyze conversational tone and keywords to predict challenges and provide real-time input to coach staff to optimize outcomes, reducing errors and improving sales and service calls, leading to significant cost savings.
- Automate management. AI-powered solutions can automate tasks like transcribing voice notes and generating reports, freeing up staff to focus on customer care, not only improving outcomes but also leading to significant cost savings.
Find the best AI-enabled communications platform with ARG
ARG has an established framework that helps organizations select the right AI-enabled communications platform and map desired business outcomes and software investments to the most robust integration and performance standards from service providers. With an extensive client base, organizations can leverage valuable insights to negotiate better deals with suppliers, reduce procurement costs, and improve vendor management. ARG can also manage the entire procurement lifecycle, service management, and vendor and account management at no additional cost.
The AI-enabled communications market insights and decision guide outlines how generative AI is being used to improve customer experience, how SaaS and AI integration will impact further innovation, the impact of AI on departments across organizations, and peer insights and success stories illustrating the adoption of AI-enabled communications platforms. Click here to access the full report. For ARG's entire resource library, visit https://www.myarg.com/resources/.
About ARG
There are two problems in the IT market. First, there is too much choice, and second, the speed of change. Companies are afraid of making the wrong choice or not choosing the latest technology because they are unaware of it. For 32 years, ARG has helped over 4,000 companies make the right choice among thousands of options and cutting-edge new products. We call it IT Clarity, but our clients call it Brilliant. To learn more about ARG, contact us at info@myarg.com.
