Create a new end-to-end, consulting-driven AI utilization model
Supports 4 core functions
Bengaluru, India | East Brunswick, New Jersey – January 29, 2026: Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO), a leading AI-powered technology services and consulting company, today announced the launch of a new operating model to deliver enterprise capabilities that combines advisory, AI and enterprise transformation services. A new consulting-led, AI-powered operating model brings end-to-end responsibility across four core functional areas: Change with people. supply chain and operations. Financial transformation. Sales, Marketing, and Customer Experience (CX).
This new model allows Wipro to uniquely link board strategy to larger-scale operations, turning innovation into a continuous closed-loop system, positioning us as a key partner in rethinking, designing, executing, and continuously transforming companies’ core capabilities.
“Companies today struggle to modernize their operations amid outdated models and stalled transformation efforts,” he said. “AI hype has not translated into results, and the path from consulting to execution remains fragmented and slow.” Mr. Amit Kumar, Managing Partner and Global Head of Consulting, Wipro Limited. “By combining our functional consulting expertise with business process services, we provide our clients with end-to-end, persona-based enterprise transformation strategies that are grounded in functional context. This comprehensive strategy-to-execution journey enables our clients to realize measurable value faster and drive real impact from their AI initiatives.”
Wipro’s new integrated model uses consulting as the upstream transformation engine and redefines traditional service models. Leveraging the Wipro Intelligence™ suite of AI-powered solutions and platforms across the entire client engagement journey from solution to delivery, this model ensures that AI is applied systematically and directly aligned to business outcomes, rather than in piecemeal pilots.
Wipro Consulting plays a decisive role in shaping our clients’ transformation journeys at the start of their journeys, working with CXOs to frame AI strategies, future state operating models, and outcome-based transformations.
During the solution phase, the Wipro Consulting team builds a human-centered, AI-powered operating model design, as well as process re-engineering and scenario modeling to ensure the solution is developed for execution, not just design.
Leveraging the Wipro Intelligence™ suite of AI-powered solutions, platforms, and innovative solutions, the Wipro BPS team delivers AI-powered intelligent automation, predictive insights, and continuous optimization across business operations. Through these AI-enabled operating models that continuously learn and improve, clients are able to drive faster revenue impact, better economics, and sustainable, scalable outcomes.
“Reimagining business processes in the AI era is at the heart of our clients’ enterprise business transformation strategies,” he said. Jasjit Singh Kang, Wipro Managing Partner and Global Head of Business Process Services limited. “AI-embedded operations, supported by deeply contextual solutions, are the future of intelligence-driven enterprises. This new integrated model meets our clients’ demands to build AI solutions designed around persona-based and function-specific processes, helping drive measurable outcomes and real bottom-line impact.”
