Despite Google's rules of impersonation and safeguards, DOPPL could potentially face challenges as users could misuse other people's images.
Google has announced DoPpl, a new AI-powered app that allows users to create short videos of themselves by wearing their own costumes.
Instead of relying on imagination and guesswork, DOPPL can upload full body photos, apply outfits that can be seen by social media, thrift stores, or friends, and create animated tryons that will make static images.
The app is based on Google's previous virtual Tryon tool integrated into the Shopping Graph. Doppl pushes things up even further by converting still photos into movies, showing how clothes move and fit in with movement.
Users can upload full body images or select an AI model to preview their outfit. However, Google warns that the fit and details may not always be accurate at the beginning.
DOPPL is currently only available in the US for Android and iOS users age 18 and above. While Google encourages you to share videos with friends and followers, the tool raises concerns about misuse, such as using other photos to generate content.
Google's policy requires disclosure if someone is pretending to be another person, but the company acknowledges that there is a possibility that some kind of abuse could occur. To address this issue, DOPPL content includes an invisible watermark for tracking.
In its privacy notice, Google confirmed that it will use videos that users upload and generate to improve AI technology and services. However, before human reviews are permitted, the data is anonymized and separated from the user account.
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