Salesforce, the American CRM Platform, has reduced its support staff to about 5,000, to about 5,000, according to CEO Marc Benioff. Speaking on a recent podcast, Benioff said Salesforce acts as the “customer zero” for the tool and is already handling the conversations of around 1.5 million customers. Human support agents carried out roughly the same number of interactions over the same period. Benioff emphasized that AI not only reduces costs, but also boosts revenue. Salesforce has built more than 100 million untapped leads over the last 26 years due to limited personnel, he revealed, adding that with the new agent sales system, Salesforce now contacts all leads and has more than 10,000 conversations per week.
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