ODAIA showcases the impact of AI in pharma at upcoming industry event

Machine Learning


Toronto, April 23, 2024 /PRNewswire/ — Pharmaceutical experts and AI innovators Odia will be a featured presenter at top industry events this spring. Speakers will share how pharmaceutical companies drive commercial strategy. customer scienceis an innovative discipline that integrates AI with data science and behavioral science to better understand the decision-making motivations of healthcare professionals (HCPs) and patients.

A leading AI company that uses customer science to help life sciences companies innovate their commercial strategies.  (PRNewsfoto/ODAIA)

Veeva Commercial Summit, boston, May 8thin 12:30pm (Eastern Standard Time)

Philip PoulidisCEOwill demonstrate the use of AI to find, select, and engage the right healthcare professionals. It usually takes several months for marketing to complete customer segmentation and targeting, which is updated once or twice a year. When a change occurs in the market, completely new data analysis needs to be done and it takes additional months for sales reps to have an up-to-date plan of action to start engaging with healthcare professionals.

Poulidis will perform Odia Mature This process takes minutes instead of months. Marketing departments can set new brand goals, automate data analysis with advanced AI capabilities, and deliver personalized insights powered by GenAI. Veeva CRM MyInsights. Sales reps can prioritize which providers to contact and how best to work with them, getting patients to care months sooner.

PMSA 2024 Annual Conference, Denver, Colorado., May 8thin 11:10am (Eastern Standard Time)

Mathieu Buo de l'Epine, Lead Machine Learning Engineerand Pooyan JahangiriDirector of Data Science and Machine LearningLearn how to improve predictive accuracy in prescriptive modeling using hierarchical machine learning techniques and time-series data. In the pharmaceutical industry, accurate and consistent estimates are required at individual healthcare provider, local, state, and national levels because drugs have a limited shelf life and forecast errors have a significant impact on resource allocation, financial planning, and regulatory compliance. It is important to make a prediction based on the

Bouo de Lépine and Jahangiri discuss how hierarchical models enable simultaneous prediction and output at all levels, integrating insights to increase prediction consistency and accuracy, and help pharmaceutical companies improve their commercial strategy. Learn how to help you plan and execute more efficiently and effectively.

Rethinking pharmaceutical marketing, long branch new jersey, May 21stin 1:45pm ET

Eric Trepanier, Chief Strategy and Customer Officerwill take the stage with top 10 pharmaceutical customers to discuss the use of AI to provide unprecedented insights into healthcare professionals and dramatically improve decision-making for marketing and sales professionals. Traditional approaches such as next-best actions, segmentation, and targeting are insufficient to deliver meaningful customer experiences.

Speakers will share how commercial pharmaceutical innovators are leveraging customer science to better understand and engage healthcare professionals. Commercial organizations can break through the limitations of rules-based systems and historical data analysis and use real-time, relevant insights to deliver valuable HCP experiences.

snowflake data cloud summit twenty four, San Francisco, California, June 5thin 3:30pm PST

Philip PoulidisCEO, and zach beharieCTOdescribes the successful implementation of machine learning applications in commercial use cases in the pharmaceutical industry. The process of data transfer involves unwieldy Secure File Transfer Protocol (SFTP), slow computing power, and complex data contracts.

Poulidis and Beharie Snowflake native app framework, ODAIA machine learning, and proprietary data from our pharmaceutical customers to achieve better ROI. Customers maintain total data control, streamline commercial processes, and seamlessly deliver predictive insights to commercial organizations.

If you would like to learn more about ODAIA, please schedule a meeting with our team at: viva summit, PMSA, rethinkand snowflake data cloud summit.Find out more about everything about us Click here for upcoming events.

About Odia
ODAIA is a leading AI company that uses customer science to help life sciences companies innovate their commercial strategies. The company's cloud solution, MAPTUAL, integrates data science, behavioral science, and AI to deeply understand the decisions of healthcare professionals (HCPs) and their patients throughout the customer journey. Learn more about ODAIA here. our website or follow us linkedin.

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