Nvidia’s own DLSS 5 announcement video removed by YouTube in Italy due to copyright infringement — local TV channel sent copyright strike to all YouTube videos for using trailer used in its own broadcasts

AI Video & Visuals


Local TV channels successfully submitted YouTube strikes against all videos on the Italian version of the platform that used DLSS 5 trailers, including Nvidia itself. Game content creator NikTek said on its X account that the Italian media company used footage from the DLSS 5 trailer in its reporting. But it appears that an overzealous employee at the Italian company sent out a slew of DMCA complaints, after which YouTube’s AI moderators stepped in and removed all other videos with the same content.

Nvidia DLSS 5 trailer removed

(Image source: YouTube)

The irony is that even Nvidia, the source of the clip in question, was removed by YouTube. While it’s easy to blame this misstep on the company or its employees, the bigger issue here is that YouTube appears to have taken action without considering the details of the complaint. The video platform says it uses AI technology for content moderation. “In our system, AI classifiers help detect potentially violating content at scale, and reviewers work to confirm whether content actually crosses policy boundaries,” the company said on its blog. “AI is continually improving both the speed and accuracy of content moderation systems.”



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