ICICI Lombard launches AI-powered health insurance plan 'Elevate': 5 things you need to know

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ICICI Lombard, India's leading private general insurance company, proudly announces the launch of its groundbreaking health insurance product – 'Elevate'. This first-of-its-kind health insurance product powered by AI is packed with cutting-edge features and add-ons, offering personalized solutions to meet the needs of dynamic lifestyles, unexpected medical emergencies and rising medical costs. This significant launch underlines ICICI Lombard's commitment to pioneering advancements in the insurance industry, delivering exceptional value to its customers.

Anand Singhi, Head, Retail and Government, ICICI Lombard, said, “'Elevate' embodies our unwavering commitment to pioneering innovation and customer-centricity. Powered by an industry-first, groundbreaking AI engine, 'Elevate' redefines health insurance, ensuring a highly personalised experience tailored to customer needs. With add-ons like 'Infinite Care' and 'Power Booster', we are setting a new benchmark in health insurance, providing customers with unmatched peace of mind in an increasingly dynamic world.”

Designed to accommodate a rapidly evolving ecosystem, Elevate offers personalized, customer-centric plans that prioritize comprehensive coverage and flexibility.

Main features of “Elevate”

1) Limitation of insurance amount: This feature addresses concerns regarding limits on coverage and sum insured, ensuring that policyholders do not exhaust their coverage.

2) No Limit on Claim Amount: This add-on provides comprehensive financial protection with unlimited claim amount for one-time claims during the policy period, regardless of the sum insured.

3) Power Booster Addon: This add-on offers a cumulative bonus of 100% each year, indefinitely, whether claimed or not.

4) Reset Bonus: This feature triggers unlimited coverage resets, ensuring continuous protection whether or not you make a claim.

5) Unlimited Warranty: This Jumpstart top-up option will allow people with pre-existing conditions such as asthma, diabetes, hypertension, hyperlipidemia and obesity to avail the benefits of the policy from day 30 instead of the industry standard three-year waiting period.

Powered by AI, 'Elevate' interprets customer inputs to recommend optimal coverage, ensuring each policy is uniquely suited to individual requirements. A bespoke approach to health insurance offers extensive protection whilst catering to individual health and financial considerations, making it more adaptive and responsive to customer needs.

Also, ‘Elevate’ is packed with 15 built-in coverages and multiple personalisation options, including 20 types of critical illness, personal injury, maternity and newborn cover, accommodation and travel benefits, preventive healthcare, inflation protector, air ambulance and personalised home care.

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