While AI has been around for longer than most people realize, consumer AI is a much newer trend.
Today is over 65% of people Utilize AI regularly.
This number has rapidly increased over the past few years as generative AI tools such as ChatGPT, Claude, and Perplexity have brought AI directly into people's daily lives. Now, anyone can interact with AI in natural conversational ways for work, education, and entertainment.
This article examines the latest data on AI usage and adoption in 2025, including how many people are using it and how often they use it.
Important points
- 66% of people We now use AI regularly.
- almost 1.8 billion people AI tools are used all over the world and are used by 500 to 600 million people every day.
- 78% of organizations Use AI in at least one business function.
- Emerging markets are the most advanced in AI adoption, with India and Nigeria leading the way. 92% use it regularly.
Get more search traffic
Use trending keywords to create content your audience wants.
What percentage of people will use AI in 2025?
More than half of the world's population now uses some form of consumer AI, and its adoption has skyrocketed in recent years.
According to the latest data for 2025, 66% of people use AI regularly (At least every few months on purpose).
Compared to that, just 61% of Americans Have used AI within the past 6 months. that number goes down slightly 19% of Americans If you look at the everyday use of AI.
Estimation 1.7 billion to 1.8 billion People around the world (approximately 20% of humanity) use AI tools, and 500 to 600 million people use them every day.
Surprisingly, the United States lags behind other countries in introducing AI to the general public.
To dig deeper into this, Exploding Topics conducted a study to find out how many people are currently using AI and in what ways they are using it.
After researching over 1,000 AI users, we found: 35.49% of respondents Use AI on a daily basis.
Our research also revealed that 79.94% of people Use AI in a personal or professional capacity. I mean, just 20.06% I don't use AI at all in my daily life.
Furthermore, it is estimated that 65% of companies Use generative AI regularly.
source: KPMG, Semrush, Menlo Ventures
Number of AI users by tool
ChatGPT is currently the most popular AI tool. 700 million weekly active users. Almost just ChatGPT 60% of all AI-related web traffic.
It is also one of the most visited websites in the world. Semrush data shows that ChatGPT produces Monthly access: 5.2 billion from 651 million unique visitors.
The second most popular AI tool is Meta AI. 1 billion monthly active users Across Facebook, Instagram, and WhatsApp integrations. However, not all users are active Meta AI chatbot users, as the company provides built-in access to social platforms.
Other popular AI tools include Google Gemini (450 million monthly active users), Claude Eye (20 million monthly active users), and complexity (22 million active users).
Below are the 10 most popular AI tools in 2025 based on the number of active users.
| rank | AI tools | Total number of users (2025) |
| 1 | ChatGPT (OpenAI) | 2.8 billion monthly active users |
| 2 | Google AI overview | 2 billion monthly active users |
| 3 | Meta AI | 1 billion monthly active users |
| 4 | Google Gemini | 450 million monthly active users |
| 5 | Kamba | 220 million monthly active users |
| 6 | Google AI mode | 100 million monthly active users |
| 7 | Quillbot | 50 million monthly active users |
| 8 | microsoft copilot | 30 million monthly active users |
| 9 | perplexed | 22 million monthly active users |
| 10 | Claude (Human) | 20 million monthly active users |
source: CNBC, Menlo Ventures, TechCrunch,
How many of you are using AI for your online searches?
Among those using AI, 83.27% ChatGPT is the most popular AI tool among users.
The growth of ChatGPT is impacting the way people use search engines like Google. According to a recent survey, 52% of adults We now use AI large-scale language models like ChatGPT for online searches and other tasks. This is a significant increase from before.
Although adoption of LLMs for search-related tasks is rapidly increasing, they continue to lag well behind established search giants such as Google in terms of usage, search volume, and market power.
Based on Exploding Topics research, approx. 16.4 billion searches Google every day.
On the other hand, the ChatGPT process 2.5 billion prompts every day. These are not all search-related prompts.
Presumably received by ChatGPT 37.5 million searches So in 2024, Google processed: 437x increase in searches More than ChatGPT.
source: elon university
AI users by demographics
Usage status by age group
Young people tend to be early adopters of new technologies, and AI is no exception.
According to Barna data, Gen Z and Millennials are using AI the most in their personal lives. 19% of Gen Z and 16% of Millennials They say they use AI a lot.
Similarly, 35% of Gen Z and 38% of Millennials They say they sometimes use AI. only 18% of Gen Z and 21% of Millennials He says he will never use AI.
in contrast, 53% of baby boomers say they never use AI; only 2% say they use AI often.
Below is a more detailed breakdown of AI usage by generation.
| generation | frequently | sometimes | not very many | Not at all |
| generation z | 19% | 35% | 28% | 18% |
| millennial generation | 16% | 38% | twenty five% | twenty one% |
| Generation X | 9% | 29% | 27% | 35% |
| boomer generation | 2% | 16% | 29% | 53% |
Usage status by income group
AI adoption increases significantly with household income, as high-income households are much more likely to use AI tools. This is primarily due to increased access to paid subscriptions, workplace integration, and increased digital literacy.
Here are the income range estimates from McKinsey data:
- Households with annual income of $100,000 or more: 72-74% use AI regularly
- Middle income group ($50,000-$100,000): 58% use AI regularly
- Low income (<$50,000): 41-53% use AI regularly
Highly paid professionals are much more likely to encounter AI in their daily work. in fact, 52% of high-income professionals Rates of using AI at work are lower compared to lower income groups, which are much lower.
The data is as follows.
| income level | Percentage who regularly uses AI |
| Over $100,000 | 72-74% |
| $50,000 – $100,000 | 58% |
| <$50,000 | 41-53% |
How to use by gender
Men use AI more than women, but the gap is closing as consumer AI tools become more mainstream.
69% of men Just report your regular AI usage; 62% of women report using AI regularly.
Men are more likely to use AI for professional and technical tasks such as coding, analysis, and workflow automation.
Women, on the other hand, lean more toward productivity and lifestyle applications, such as writing aids, shopping recommendations, learning tools, and creative tasks.
Usage by race/ethnicity
In the United States, ethnic minorities use AI more than white people.
Asian Americans are leading the way in the awareness and professional use of AI. 71% report using AI regularly. Compared to that, just 54% of white Americans We regularly use AI in our daily lives.
Here's a look at AI adoption by race/ethnicity:
| group | Percentage who regularly uses AI |
| asian american | 71% |
| black american | 68% |
| Hispanic/Latino | 65% |
| american white | 54% |
source: Barna, McKinsey, Menlo Ventures
AI users by country
Consumer AI usage varies widely by country and region. In general, emerging countries are leading the way in AI usage, with some developed countries lagging behind.
According to a KPMG global study covering 47 countries, India and Nigeria report the highest usage of AI. 92% of people Each country uses AI at least semi-regularly.
Other emerging economies such as the United Arab Emirates, Egypt, and China are performing very well. High adoption rate of over 85%.
Below are details on AI usage by country.
| country | Percentage of population using AI regularly |
| India | 92% |
| Nigeria | 92% |
| united arab emirates | 91% |
| egypt | 90% |
| China | 89% |
| South Africa | 83% |
| Brazil | 82% |
| turkey | 81% |
| Mexico | 77% |
| Singapore | 73% |
| US | 53% |
| England | 52% |
| Germany | 51% |
| Japan | 50% |
| Sweden | 47% |
| Netherlands | 43% |
source: KPMG
build winning strategy
Get a complete picture of your competitors, predict trends, and stay ahead of the market
Number of companies using AI
Based on the latest 2025 data, 78% of companies are using AI In at least one aspect of our work.
moreover, 92% of companies Investment in AI is expected to increase over the next three years. Data shows that over 90% of companies are currently considering AI or are already using it within their organizations.
In comparison, only 20% of companies were using AI in their daily operations or products in 2017.
Many people who are using AI in their personal lives are also using it at work. Survey data reveals that 83.13% of people using AI also use AI at work.
The use of AI is also having a positive impact on companies. 79.67% of people using AI say it has improved their productivity in some way.
source: McKinsey, IBM, McKinsey
What does the future of AI look like?
AI has quickly become an everyday topic for many people, even those without a technical background.
By 2025, two-thirds of the world's population will be using AI on a regular basis, and usage will only increase across all demographics, income groups, and regions.
Analysts predict that by 2030, 80-85% of the world's population will be using AI tools, with most interactions occurring seamlessly through apps, devices, and personal assistants.
Much like the internet and smartphones, AI is poised to become a foundational technology that people unconsciously rely on.
