This week we covered how Google's March 2024 Core Update ended on April 19th, but Google forgot to tell us that. We also posted the Google Webmaster Report for May 2024. Google said it's still possible the site will recover from updates with helpful content. Tuta complained to EU regulators that it was affected by Google's March 2024 core update. Forbes completely removed its coupon section before the Google Sites reputation abuse policy was launched. Google's spam reporting tool captures details of site reputation abuse. Most of his SEOs did not fill out the Google Core Update feedback form. The cost of generating Google SGE AI Answers is reduced by 80%. Google renamed his AI overview to AI Answers. Google is testing custom filters for search results. This is great. Bing Webmaster Tools fixed a bug with SEO notifications. Google Ads will post his PMax update for the first time in two months. Google Ads automatically pauses keywords with low activity. Google Ads will ban deepfake sexual content. Google responds to concerns about Chrome IP masking. Microsoft Advertising now includes Copilot functionality. OpenAI could launch a search engine in the coming weeks. Appel Business Connect actions have been published. That was the search news at this week's Search Engine Roundtable.
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