Google completed its December 2025 core update this week, but some news publishers were hit incredibly hard. I posted an infographic about the annual Google algorithm updates. Google's Frankenstein AI recipe is absolutely terrifying. Google questioned the need for ccTLDs for international SEO. Don't create multiple business profiles for each department listed on Google. Google AI Overs is testing speaker icons in the US. Chrome is testing replacing the Gemini button with an alternative button. Bing is also testing expanding questions when users click. Microsoft Advertising adds custom columns for advanced reporting,[すべてのアカウント]I also added a tab. I posted the top contributors and most commented people for 2025 articles in a search engine roundtable. Google's New Year's Eve Doodle was still available on New Year's Day. John Mueller and other Googlers were helping with SEO on New Year's Day. John Mueller posted the annual Mueller Report on SEO Memes. And sadly we lost our experienced and friendly SEO, Andy Drinkwater. That was the search news at this week's Search Engine Roundtable.
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