GMA Network Co-Hosts Workshop on AI for Business Leaders

AI For Business


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Professor Mohanville Sawney

Broadcast giant GMA Network, through its international arm GMA International, will host a one-day seminar with co-speaker John Clements Consultants (JCC) and the Northwestern University/Kellogg School of Management Alumni Association in the Philippines. -Workshop on “Artificial Intelligence for Business Leaders: Driving Growth, Innovation and Efficiency” at Dusit Thani Hotel, Makati City on July 17, 2023.

This seminar-workshop will be led by Professor Mohanbir Thorney, Associate Dean for Digital Innovation at Northwestern University’s Kellogg School of Management. He is a clinical professor of marketing at the university and director of the Center for Technology and Innovation Studies. Apart from that, he is also Professor of Technology at the McCormick Foundation and a globally recognized scholar, teacher, consultant and speaker in the areas of business innovation, digital marketing, product strategy and the application of artificial intelligence in business.

The event will focus on AI use cases across the enterprise value chain, including marketing, operations, supply chain management, and human resources, providing business leaders with the knowledge and insight to harness the power of AI to create business value It is intended to

“AI will create new opportunities for people with the right skills and talents because it will create many new jobs. , using AI tools to work collaboratively,” Sawney said.

GMA Network’s participation as a co-presenter highlights the importance of AI in the media and entertainment industry and the network’s commitment to stay ahead of the curve in digital transformation.

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Carol Dominguez, President and CEO of John Clements, said: Then we met again at the 30th anniversary reunion at the Kellogg School of Management. During those encounters, he opened my eyes to the important role of #AI in business. His insights inspired John Clements Consultants, Inc to invest in an AI-powered recruitment tool called JC4sight. Since then, I have been working on bringing Professor Sawney to the Philippines. After years of hard work, my dream has finally come true! “

“We are thrilled to have Professor Thorney, a recognized thought leader in strategy, marketing, technology and innovation, join us for this seminar workshop on AI,” said GMA Network First Vice President and International Operations Officer. said Joseph T. Francia, . “As a media company, we recognize the importance of AI in transforming the media landscape. I am trying my best to do it.”

Professor Thorney was recently featured on GMA News, where Senior Reporter and News Anchor Rafi Thima interviewed Professor Thorney about AI and its impact on various industries.

“AI produces new content. It produces new images, new text, new code, new videos. I mean actually creating it, that’s what’s new and that’s what’s exciting people,” Thorny said.

While AI continues to advance at a rapid pace, Thorney acknowledged that humans’ understanding and exploitation of its advantages and disadvantages has not progressed as quickly. He also said that organizations often struggle to take full advantage of technological advances, and regulatory frameworks lag behind as regulators take time to understand and address the complexities of AI. He also emphasized that there are many

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Meanwhile, in the latest episode of the Howie Severino Podcast, featuring GMA News pillar Howie Severino, Professor Sawney emphasized the responsible use of AI and the shared responsibility of various actors.

“Ensuring that AI is used in responsible and productive ways is a collective responsibility. of companies already have responsible AI policies in place.The second responsibility lies with large employers who need to establish responsible AI policies.Finally, governments must ensure that innovation can thrive. and the implementation of necessary regulations, these three sets of entities must work together to avoid unintended consequences. As individuals, we also have a responsibility to choose wisely and not to act recklessly,” Thorney said.

Discussions emphasized the need for collaboration and collaboration between technologies, creators, employers, governments and individuals to ensure responsible AI development and use. By working together and implementing thoughtful policies, we can harness the benefits of AI while minimizing risk.

This seminar workshop is designed for CEOs, COOs, CFOs, CIOs, CTOs, General Managers, Senior Directors, Strategy, Digital Transformation, Innovation Leaders, and Decision Makers responsible for AI adoption and adoption. If you are interested, please register at https://forms.office.com/r/en6AsJa8hz.



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