DeepL, which has competed with machine translation giants like Google Translate and Microsoft Translator, has announced an AI writing assistant customized for businesses.
The product, called DeepL Write Pro, acts as a creative assistant to use during the drafting process. It provides suggestions on word choice, phrasing, style, and tone, with the aim of improving the text while preserving the writer's own voice.
Currently available in English and German, the tool comes with customization options for both style (business, academic, casual, etc.) and tone (friendly, diplomatic, enthusiastic, etc.). Its scope of use covers multiple types of business communications, from internal messages to contracts.
According to DeepL, writing assistants can hone business writing, regardless of a writer's language proficiency. The tool also has several security features, such as TLS encryption and text deletion.
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Notably, Write Pro is the first product to utilize DeepL's proprietary Large-Scale Language Model (LLM). The startup has been training LLMs from scratch thanks to the Mercury supercomputer it installed last year.
According to Jarek Kuylowski, founder and CEO of DeepL, the startup's customers want more than just translation.
“There are also employees who need to communicate in a language they are fluent in, but want or need to perfect their sentences,” he told TNW.
Founded in 2017, DeepL provides free and premium AI translation services, with a particular focus on B2B products, where the company sees the highest demand for its products.
Today, we cover over 30 languages and have 100,000 business users. The company raised an undisclosed amount of funding (estimated at €100 million) in January, reaching unicorn status at a valuation of €1 billion.
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