las vegas— To kick off CES 2026, Akta announced a number of new features for its AI-first video platform aimed at delivering a premium viewing experience and providing media companies with more efficient operations.
The new capabilities also aim to help businesses deliver world-class experiences while doing more with less, the company reported.
Built on Google Gemini, it's an AI-first platform that doesn't just add AI to existing solutions. Rather, the company said, AI is built into workflows, from how content is processed and prepared to how it is distributed, monitored and monetized. This enables customers to make their video operations smarter and more automated, allowing the platform to anticipate needs, accelerate decision-making, and eliminate manual tasks that slow down teams.
New features announced at CES include AI-Powered Search, an intelligence layer powered by Gemini. This enables broadcasters and media publishers to instantly search, understand, and interact with content including live, VOD, archives, metadata, and transcripts.
Instead of digging through folders, incomplete metadata, and fragmented systems, teams can search in plain English and get the exact clips, segments, and answers with the context they need to take action.
More specifically, Akta said AI-powered search can:
- Search within videos (audio + on-screen context) to find moments, quotes, names, topics, and events.
- Automatically generates and normalizes metadata, which improves results over time (even for back catalogues)
- Returns complete programs as well as accurate segments, ready for clipping, publishing, or syndication
- Recommends the next steps (e.g. “Create highlights”, “Package FAST block”, “Publish to social”, “Flag for compliance”).
Akta reported that the upgrade will have a significant impact on operations, content value, revenue, compliance, and other areas for the following reasons:
- Reduce hours of manual logging and review to minutes
- Newsroom + Speed up your production workflow (search for soundbites, extract clips, publish quickly)
- Reduce reliance on tribal knowledge (“Who knows where that segment is?”).
- Make archives available and turn long-standing content into a living library ● Improve discoverability of niche and regional content (especially multilingual) Enable faster packaging of content for FAST, OTT, and social distribution
- Faster clip creation = more inventory and more sponsor-friendly moments ● Better metadata = better targeting, better ad performance
- Easier audit trails for rights, compliance, and accessibility workflows
- AI-powered content optimization.
Also at CES, Akta will introduce AI-enabled content optimization. This is a Gemini-powered feature that automatically improves the quality, efficiency, and performance of any content across live, FAST, and VOD.
AI-powered content optimization means that instead of relying on static presets and manual tuning, the platform continuously analyzes content complexity, audience devices, network conditions, and playback performance to intelligently optimize how each asset is prepared, delivered, and monetized.
More specifically, it helps operations teams:
- Dynamically optimize encoding parameters (bitrate ladder, buffering, quality target) to reduce bandwidth without sacrificing perceived quality.
- Automatically improve metadata and packaging for faster discoverability, recommendations, and publishing.
- Adapt delivery strategies based on actual playback results (startup time, rebuffering, QoE signals).
- Identify and fix underperforming assets (quality issues, volume mismatches, caption gaps, broken markers, incorrect metadata).
- Recommend next best actions (create highlights, repackage for FAST, localize, adjust ad break strategy, prioritize content).
This improves your audience's experience, reduces costs, and provides more value to your content with the following features:
- Faster startups, fewer outages, and more consistent quality across devices
- Increased engagement with live events and premium programs
- Reduce bandwidth and compute with smarter encoding and delivery decisions
- Less manual QA and fewer “fire drills” after production issues
- Automated packaging and performance-focused recommendations turn more libraries into monetizable programming
- Faster delivery times for clips, segments, and localized versions.
Akta's customers include CBS, Nexstar, Fox television stations, Discovery Latam, and TelevisaUnivision. Click here for more information.
