As AI rapidly transforms the creator economy, Callo founder and CEO Fassa Saar is betting on something that’s becoming increasingly rare: human connection. In a candid conversation with CNBC, Sar reflected on his entrepreneurial journey building Callo, a digital platform designed to connect creatives, producers, and collaborators around the world in a landscape long defined by gatekeepers and fragmented networks. She opens up about the challenges of startup life, navigating uncertainty in the age of AI, and why she believes relationships, not algorithms, remain the most valuable currency in creative work.
As AI rapidly transforms the creator economy, Callo founder and CEO Fassa Saar is betting on something that’s becoming increasingly rare: human connection. In a candid conversation with CNBC, Sar reflected on his entrepreneurial journey building Callo, a digital platform designed to connect creatives, producers, and collaborators around the world in a landscape long defined by gatekeepers and fragmented networks. She opens up about the challenges of startup life, navigating uncertainty in the age of AI, and why she believes relationships, not algorithms, remain the most valuable currency in creative work.
