Buy Now, pay later (BNPL) fraud prevention market report

Dublin, September 10, 2025 (Globe Newswire) – Added “Buy Now, Pay Later (BNPL) Fraud Prevention Market Report 2025” ResearchAndMarkets.com Provided.

Buy Now, Pay Later (BNPL) fraud prevention market size has grown exponentially in recent years. A combined annual growth rate (CAGR) of 24.1% is increasing from $3.99 billion in 2024 to $4.95 billion in 2025. Growth during historic periods can be attributed to demand for digital identity solutions, growth in ransomware attacks, proliferation of mobile subjects, demand for buying now, payment for later services, and high security standards.

The size of the BNPL fraud prevention market is expected to see exponential growth over the next few years. A combined annual growth rate (CAGR) of 24.3% will increase to $11.82 billion in 2029. Growth in the forecast period can be attributed to an increase in the number of cross-border transactions, an increase in target-based cyberattacks, an increase in synthetic identities, an increase in threats, and an increase in contactless payments.

Key trends in the forecast period include identifying potential threats, government initiatives on cloud adoption, multi-cloud deployment, blockchain technology, and hybrid cloud deployment.

The forecast for growth of 24.3% over the next five years reflects a slight decrease of 0.1% from previous forecasts. This reduction is primarily due to the impact of tariffs between the US and other countries. Machine learning-based identity verification tools and transaction monitoring platforms, procured primarily from Estonia and Finland, can directly affect the US through higher fraud losses through machine learning-based identity verification tools and transaction monitoring platforms, as they make large-scale licenses more expensive. This effect is also felt more widely due to mutual tariffs and increased trade tensions and restrictions, resulting in negative impacts on the global economy and trade.

The rapid rise in digital payments is expected to significantly improve the growth of the BNPL fraud prevention market over the next few years. Digital payments refer to financial transactions carried out electronically without physical cash using mobile wallets, credit/debit cards, online banking, contactless methods. The increase in digital payment usage is driven primarily by the widespread adoption of smartphones and improved internet connections, making transactions accessible and convenient at any time.

BNPL fraud prevention solutions help detect and suspend fraud and fraud in this area, helping to protect both merchants and consumers from potential economic losses and reputational harm. For example, in March 2025, Visa Inc., a US-based payment technology company, reported that its phone service in the UK grew 320% in 2025, surpassing the 200% increase in global adoption over the past year. As a result, the rise in digital payments has driven the expansion of the BNPL fraud prevention market.

The major players in the BNPL fraud prevention market are investing in advanced technology solutions that especially promote machine learning to enhance real-time detection and fraud prevention. These machine learning-based systems are designed to analyze behavioral patterns and dynamically identify suspicious transactions, allowing for continuous adaptation to evolving fraud tactics.

In December 2024, Scalapay SRL, an Italian-based fintech company specializing in BNPL services, partnered with Trustfull to strengthen fraud prevention measures across Europe. The collaboration leverages Trustfull's ID intelligence platform to ensure secure transactions and minimizes fraud-related risks for both merchants and consumers. Through advanced identity verification and digital footprint analytics, the partnership strengthens Scalapay's security infrastructure, enabling more reliable and reliable BNPL services. Also based in Italy, Trustfull specializes in digital footprint analysis, which supports identity verification and fraud detection in digital transactions.

The major players in the BNPL fraud prevention market are Amazon.com Inc., ICICI Bank Limited, Relx Inc., Nice Isaac Corporation, Pine Labs Private Limited, Payu Finance India Private Limited, One97 Communications Limited, Checkout Ltd., Trulioo Information Services Inc., seon Technologies inc. Ekata Inc., Fintech, Fingerprintjs Inc., Axio, Veriff OU, Epaylater, AfterPay Limited.

The sharp rise in US tariffs in spring 2025 and subsequent trade tensions have had a major impact on the financial sector, particularly in the areas of investment strategy and risk management. Increased tariffs have strengthened market volatility, prompting institutional investors to adopt a more cautious approach and drive greater demand for hedging solutions. Banks and asset managers are encountering higher costs in cross-border trading as they disrupt the global supply chain and declining corporate revenues place emphasis on stock market performance.

At the same time, insurance providers face high risks associated with supply chain disruptions and trade-related business losses. Furthermore, reduced consumer spending and lower export demand have limited credit growth and attenuated investment desire. In response to these challenges, the sector needs to focus on diversification, accelerate digital transformation, increase economic uncertainty, and strengthen its scenario plans to protect profitability.

Important attributes:

Report attributes	detail
Number of pages	250
Forecast period	2025-2029
Estimated Market Value (USD) for 2025	$4.95 billion
Forecast Market Value (USD) by 2029	$118.2 billion
Combined annual growth rate	24.3%
Covered areas	global

Important topics covered:

Buy Now, Pay Later (BNPL) Fraud Prevention Market Trends and Strategies

Global BNPL Fraud Prevention Growth Analysis and Strategic Analysis Framework

Global BNPL fraud prevention Pestel analysis
Analysis of the final use industry
Global BNPL fraud prevention market growth rate analysis
Global BNPL fraud prevention Historical market size and growth, 2019-2024
Global BNPL fraud prevention forecast market size and growth, 2024-2029, 2034f
Global BNPL fraud prevention total addressable market (TAM)

BNPL fraud prevention market segmentation

Global BNPL fraud prevention market, providing segmentation

Solution
Services and cultivation services

Global BNPL fraud prevention market, segmentation through deployment model

Cloud-based deployment
On-premises deployment

Global BNPL fraud prevention market, application segmentation

Abuse of new accounts
Synthetic Identity Fraud
Account Takeover (ATO)
Fraudulent chargeback
Transaction Laundering
Other Applications

Global BNPL fraud prevention market, solution subsegmentation

ID verification
Transaction Monitoring
Behavioral analysis
Device fingerprint
AI-based fraud detection
Risk Scoring System

Global BNPL fraud prevention market, service subsegmentation – Consulting services

Fraud risk assessment
Compliance Advisory
Implementation and Integration Services
Managed detection and response
Training and Support Services

BNPL fraud prevention market region and country analysis

Competitive Situation and Company Profile of the BNPL Fraud Prevention Market

Amazon.com Inc.
ICICI Bank Limited
Relx Inc.
Nice Ltd.
Fair Isaac Corporation

BNPL fraud prevention market and other major innovative companies

Pine Labs Private Limited
Payu Payments Private Limited
Payu Finance India Private Limited
One97 Communications Limited
Checkout Ltd.
Trulioo Information Services Inc.
Seon Technologies Ltd.
Kount Inc.
Quick Heal Technologies Limited
Datavisor Inc.
Ekata Inc.
Fintech
Fingerprintjs Inc.
axio
Veriff ou

Competitive benchmarks and dashboards for the global BNPL fraud prevention market

Major Mergers and Acquisitions in the BNPL Fraud Prevention Market

Recent developments in the BNPL fraud prevention market

BNPL fraud prevention markets high potential countries, segments, strategies

Countries that offer most new opportunities
Segments that offer most new opportunities
Growth Strategy

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