Nura Mint Seimari – “Guéreh”
One of the many annoying undercurrents to AI deployments in creative settings is that it means limiting human inventions. The majestic footage of “Guéreh” is the complete opposite. Even in the most literal sense, stunning landscape photography captures a world you may not have existed.
The vast shots of Mauritania Atar and its deep human celebrations are brilliantly filmed by Michele Kattani and are perfectly mixed with the folk spirit blend of Nura Mint Seimali music. Somewhere between local dance and the shots of the moon in the dry world, you can feel what Seymali's music is and how important it is to ATAR.
Sam Fender – “Remember my name”
When it comes to music, location is important. All songs are related to details Where. And details such as human hands, eyes, and North Shield estates cannot be convened by AI. But Hector Docklill carefully respected the emotion of the place and its importance in an emotional video of Sam Fender's tear-stricken, honest single.
The video's black and white depictions of the couple and the lives they share add to the song's gut punch message and how it lovingly tackles dementia. Dokkuril captures scenes from the flickbook of life, and as we all know, they don't just happen Anywherethey happen in real life where their names were later recited around the dinner table and yelled the steam of the kettle for years to come.
The final dinner party – “Scissy”
The nine-year song that was created deserves beautiful visuals.
The final dinner party can always be relied on to provide a stunning visual after a stunning visual. On their debut release, they also shared a short film made in collaboration with Rising Star Director Harv Frost. In all music videos, they expanded their sweet aesthetic world by adapting Shakespeare, referencing Sofia Coppola, and even shutting down Soho Street and transforming into a mythical creature.
But none of them are the top of the video released for Fiona Jane Burgess's “The Scythe.” The band's unique, anthemic, bittersweet love songs starring Irene Nicholas and Richard Durden have similarly gained the visuals of the film. Unlike the other videos, this both feel different videos from the band, but is highly linked to the construction of their legacy.
Black Country, New Road – “Happy Birthday”
When they gather to protect art from AI, they must throw weight behind traditional, deeply human art forms like puppets.
Black Country, New Road did just that when they shared a video for “Happy Birthday” and used the intricate set for delicate animal dolls and painstakingly crafted animated videos. The band released a behind-the-scenes video about how it was made. That alone could be there as one of the best clips of the year just because it's so touching to see creatives put so much care and heart into their work.
It is perfectly suited to the song and beautiful, and the idyllic energy of the band. It's so nice to see it simply relaxing and getting lost in this clip, taking away how long it was robbing of the 4 minutes of attention it deserves as two strange little duck-like creatures wander through the forest.
Kamille Schmidt – “Stanley”
Without major label support or big budgets being blown away, you can create great videos as long as you have the willingness to be mildly embarrassed by the camera and yourself.
Kamille Schmidt proves that in a video of “Stanley” when she races around a metro station, spitting matcha on the floor, and writhing on the feet of an innocent bystander in the elevator. The experience I made with director Henry Nelson and photographer Will Curry was undoubtedly a painstaking practice of public humiliation for the sake of the arts.
But the final video is evidence of why it is always worth it. Allow Schmidt to create visuals worthy of incredible songs and expand the world of her debut album Nude #9 It's like a film, watching independent artists team up with other creatives and simply create something together is always inspiring as a testament to how talent always gets in the way of past lockdowns and create something.
Sabrina Carpenter – “Tears”
There's nothing I love more than seeing artists with all the weight of fame, fandom and money. What's insane and I mean that I'm totally on top and on a scale that artists in the MTV era might have dreamed of. Unusually, I essentially recreate something like Sabrina carpenter Rocky horror photo show A three-minute video of a pop song.
Using every penny on that music video budget is clearly something Carpenter is passionate about. The “Manchild” video is another of the best visuals of the year, but last year's “Taste” clip made her and Jenna Ortega into Scream Queens. So she's not completely new to this.
But “tears” once again appreciate it. Starring alongside the new Rising name Owen Thierre, Carpenter transforms from a cult musical to Janet, moving the film at hyperspeed and hitting key moments like the “Sweet Tonbesute” scene and the finale “Floor.” It is so infectious that it completely relies on Carpenter's brand of culturally info stupidity. This is how you spend that money.
Doddy – “I feel bad for you, Dave.”
Given that Dodie was able to star Jeff Goldblum in this video, it's no surprise that it's a good thing.
Doddy is far more proving her worth than being another YouTube star of the time. Her debut album, Building problemsa masterclass in composition and a follow-up EP, Hot Mess, demonstrates the ability to acquire skills and turn them into experiments.
However, as she began her sophomore release, the scale began as she proved herself again along with another old YouTube name, Bertie Gilbert. As proof of how talent can be grown after finding young and grown over time, the two offer short film-style videos from Wes Anderson-eque Quality, packed with quirky nostalgia. Gorgeous colors and lighting are guided, providing a true indication of skill, craft and vision.
Fontaine DC – “It's amazing to be young.”
Throughout the history of music, iconography was created when great artists paired up with great artists. With musicians and visual creatives coming together, the match made in heaven can change everything and elevate it all. Think Patti Smith and Robert Maplethorpe. Think Sex Pistols and Vivienne Westwood. Think Velvet Underground and Andy Warhol. Or think about Fontaine DC and Luna Carmoon now.
I hope Fontaine has a visual and a bit more cohesive Romance When they jumped between the directors, from song to song. But for “What's Here,” “The Modern World,” and this year's deluxe offering, “It's Amazy To Young,” the band collaborated with a new British director to match their own Gothic indie with twisted visionary. The strange and stunning image of Carmoon herself, fresh from the release of her debut feature Hoard, was perfect for The Topic's Fontaines album, when it comes to topics from The Love, Lust and Desire.
The “It's Amazing to Be Young” video tied them all together, so it unveiled the full cinema world with a complete collaboration of sound and visuals.
Addison Ray – “Facial is guns”
A good music video can change everything. It can take you from the 2020 Dancing Tiktok influencer to a pop feel. Do you need an example? Look at Addison Ray.
The second Ray dropped “Diet Pepsi” and she transformed. It wasn't just for the gorgeous hooks of the songs, but much of it came down to the high-grammer and hyper-style of music videos, in which Ray's dance skills were suddenly brought into the world of full vision and full cinema. As she moved towards her debut release, this continued to step up “high fashion” as another full-gram masterpiece, stripping things up back to the new brand of cool girls brands on Icelandic beaches.
However, the video for “Facial is a Gun” felt like the prophecy was complete. For a long time, Ray was clearly considering a brand of Britney Spears pop star in the 2000s. The music video here is analysed at a true artistic edge, combining thoughtful choreography, envious style and Ray's undeniable star power.
Wolf Alice – “Bloom Baby Bloom”
To mark first on their brand new era and their first major label, Wolf Alice wasn't fucking around. The band clearly saw that new big budget and thought “go” as they announced Liquidation Unlike what the group has done so far, there is a video of All Singi's All Dance.
That's not to say they're strangers in this field. In the past, they've made lots of really beautiful, truly cinematic visuals, like the 45-minute extended film that comes with Blue weekend. But there was something different here. The video becomes that proof show when Ellie Rowsell sings “I'm blooming, baby, blooming /Look at me, yeah, you see that I'm worthy.” Not only is she streaming her vocals stronger than ever, but when she is backed up by the entire dance group, the “Bloom Baby Bloom” video makes it completely impossible to ignore or underestimate the power of her star.
They don't be understated or get caught up in the spotlight. This was a music video this time in which Wolf Alice made a statement saying they were giving them the strength they deserved.
