Artificial intelligence could find its way into every industry, including healthcare, tourism, and music. According to billionaire and media mogul Barry Diller, it’s also extended to the news industry, and the consequences can be pretty serious.
Diller, co-founder of Fox TV Networks (with Rupert Murdoch) and now an executive at media holding company IAC, said that if generative AI tools use Internet content, including news publication work, as models, I believe the media should take legal action. action.
“Companies can absolutely sue under copyright law,” Diller said at the Semaphore Media Summit on Monday.
He pointed out how OpenAI, the company behind ChatGPT, has been using information on the internet to train chatbots until 2021. But Diller warned that when the company finally catches up to the speed of real-time data, it could become a real threat if not done the right way.
“What you have to do is [media] Until we have a system in place for publishers to get some form of payment, the industry should say, ‘You can’t scrape our content,'” Diller said. “If you don’t take these systems and connect them to a process that can’t do this until there is some way to get compensation, all is lost.”
Barry Diller on what AI means for publishers: pic.twitter.com/w4Y0V7xgw2
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Diller’s IAC manages a number of media properties, including Dotdash Meredith, who owns InStyle, Investopedia, and more. Several magazines owned by larger companies, such as Entertainment Weekly, have been forced to cease print publishing in order to keep up with the digital age. The media mogul has an estimated net worth of $3.8 billion, according to. forbes.
AI has shown an amazing ability to complete intelligent tasks, and some speculate that it could disrupt the white-collar labor market in the future. Several newsrooms are using AI to expand the reach of their content and make it more accessible to users. While it has begun to transform how the fourth class works, it is not without concerns, such as its ability to quickly create fabricated news stories and spread inaccurate information.
Diller advised that publications should act quickly by filing lawsuits to prevent AI from “ripping off” their businesses. The only other option, according to executives, is for the news industry to band together to stop AI from using its content entirely.
“The bottom line is that publishers will jump right in and not only absolutely sue, but also have a public stand that if we can do what we do on the free internet, we won’t let it happen on the post-AI internet.” Unless, Dill himself takes action against AI tools for “fair use,” which allows copyrighted material to be used only under certain conditions. “We are very, very close,” he added.
“The amount of destruction that happened in the early days of being declared free media was enormous,” added Diller.
OpenAI declined to comment and IAC did not immediately reply luckrequest for comment.
AI and media
AI has already begun to change the media environment.
Last month, German media giant Axel Springer CEO Matthias Deppner said a large number of employees would be laid off as AI could shape the company’s future, according to an employee memo. He explained some of the functions AI can perform in newsrooms, such as compiling information to write breaking news reports.
“Artificial intelligence has the potential to further improve, or simply replace, independent journalism,” he wrote. Guardian report. And he points out that people are taking advantage of the opportunities presented by generative AI tools, writing entire novels with tools like ChatGPT.
Döpfner said he didn’t think AI would put all journalists out of work, but thought the technology could make them better at the less creative aspects of their jobs.
Digital media company BuzzFeed launched an AI-powered quiz in February. It allows users to create personalized farewell messages and movie scripts by answering a few simple questions. The move is one of the first to embrace generative AI tools in the media industry.
The spread of AI has raised concerns about misuse of information, especially in the fields of media and entertainment. for example, Clarks WorldIt is a famous science fiction magazine.
So far, there are no known cases of anyone suing ChatGPT or any other AI chatbot. But last week, the Australian mayor said he was considering suing OpenAI after he falsely said ChatGPT spent time in jail in a bribery case when in fact he was the whistleblower in the case. .
