Speaker 1: At this year's WW DC conference, it was all about AI, AI, AI, or should I say Apple intelligence? Apple was talking about generative AI and how it's coming to the next iPhone, Mac, and iPad. Right now, I'm sitting here wearing a pair of AI glasses called the Met. These glasses have generative AI in them. I've been thinking a lot about generative AI for the last few years. So what can you expect from this preview, which will be released in the fall? A quick note. First, it's not going to be on all devices. [00:00:30] If you have an iPhone 15 Pro, that's the only one you can use right now. We expect the next iPhone to have a compatible chip, and it will need to have an M1 to M4 series processor, which is what's in the pro-level iPad, the iPad Air, and pretty much the latest Max. Speaker 1: And then there are devices that don't work. They don't have the Apple Watch and the Apple Vision Pro. This may have to do with the processor in the Apple Watch, but I think it's interesting that it's not in the Vision Pro, given that Apple's Vision Pro is a vision of the future. In computing, [00:01:00] I think there are a lot of ways to put AI into VR and AR headsets. Apple may not be there yet. Apple Intelligence is going to work in a couple of key areas. It's going to be built into Siri. Siri is going to be revamped, it's going to have a UI change, it's going to have a glowing border. And according to Craig Federighi, it's going to be a system-wide assistant. It's going to be able to bring up your recent activities, bring up your documents, bring up your events and remind you, and do things that you've probably expected from Siri for years. Speaker 1: Okay. [00:01:30] The other one is a writing tool. You might be familiar with Copilot, Chat GPT, Gemini, and other writing tools. There are a lot of tools out there. Apple is going to build this into the whole system so that you can draft emails and style check what you've written. This is pretty similar to what I've seen, but I'm curious to see how well it works and how limited it is. I won't know until I try it. There will also be a lot of photo hook-ins, which is very interesting because you're not going to hook up your entire photo library to a generative AI. [00:02:00] But with this, you can pull out more specific memories. You can recall specific questions or sets of things, like food at the beach or what you did with your friends, and maybe you can make a movie or a montage around that. Speaker 1: We also have generative AI image creation. There are some tools here that will create a specific style of image based on your request, but you can also create generative AI by drawing from a library of photos. [00:02:30] Probably friend emojis. That's a lot of functionality. You can get it from other sources online, but it looks like Apple is getting in. There's also gen emoji, which is generative AI emoji, which can generate any kind of emoji on the fly. It reminds me of something Google did. Sounds like a fun tool. Again, I don't know what it specifically produces. And there are other generative AI platforms that you can plug into here. The first one Apple announced was GPT. [00:03:00] Well, GPT works for free. It can be hooked into Siri on Mac, iOS, and iPad OS to be used as a writing tool. It works the same way, but every time you post, it seems that you need to allow certain permissions to post in order to do it safely. It will be free, but it will also support subscription-based. Apple has said that it will allow for different models, and furthermore, Apple's generative AI may be responsive to international interest for now. [00:03:30] It'll be available in the fall in a US-only free preview, with public data coming this summer so you can try it out. Apple is also looking at other generative AI models to work with. Craig Federighi mentioned the possibility of Gemini in the future, but nothing official has been announced yet. Speaker 2: Sam Altman was at WW DC, so the Open AI Partnership was a big one. Another big change for Apple is [00:04:00] Generative AI will be processed. Many specific tasks will be generated on-device, but Apple also intends to rely on the cloud, as it does for many generative AI services. But Apple is calling this a private cloud computing system based on Apple Silicon, and it promises a very secure, private system. A lot of the data it uses for this is very personal data on your device, the kind of thing you wouldn't want shared anywhere else. Apple is aware of this and is working to make some [00:04:30] One of the ways they're studying this is they're slowly venturing into that space and starting to understand how it works. Speaker 2: But having something that's going to be part of the extension of Apple devices could be the beginning of a phase change in how Apple thinks about their devices. You start to see more elements of cloud computing and maybe that gets pushed into the Apple Watch in the future. So what do we think about this? I mean, what do I think? I think this is interesting. I think it's time for Apple to get into generative AI. I'm interested to see how useful it is and how annoying it is. [00:05:00] How intrusive is it, how much do you want to ignore it, how much will it become indispensable? The only way to know is to try it out. Some people use AI now, some people don't. So I'm very curious to see how many people will install this on their devices, how many people will find this useful, and at least if it's free. So I'm very curious about this, and yes, I would love to see this built into cameras in wearables, VR headsets, etc., but it's probably just a matter of time. If you have any questions below, let me know in the comments. Also, be sure to like and subscribe. Thanks for watching.
