AMD may streamline its mobile CPU branding by eliminating the HS, H, and U designations for 15-45W TDP (thermal design power) chips, according to a new report.
Instead, starting with the next Zen 5 Strix Point processor generation, this name will be changed to “Ryzen AI.” Weibo (Reporter Igor's LAB). There are several reasons why AMD is taking such a bold move when it comes to branding its mobile chips, but the biggest one is to promote awareness of the tech giant's products.
Simplifying the old brand name to “Ryzen AI” will make it easier for consumers and partners to learn the chip's classification without having to remember a few unrelated characters. Ryzen AI can also cover different performance levels ranging from 15 to 14 W. And the use of “AI” in the new brand shows that AMD is focusing on AI-equipped APUs.
The report states that certain brands will not change. For example, “The successor to the Ryzen 7040 'Phoenix' series (HS/H) is called 'Ryzen AI HX.'” Additionally, as this transition to a new brand may cause some initial confusion, AMD is providing information and tools to help you more clearly understand and break down how the new naming system works. It has also been announced that it will be provided.
Strix points will confuse things
Rumor has it that the new APU has more than just a shiny new name designation for the chip powering the next Strix Point.engineering sample According to reports, he was placed on the bench. Revealed a score of 270.92 through Blender. This means the mobile CPU outperformed his two desktop processors, Ryzen 7 7700X and Ryzen 7 7800X3D.
There were other rumors Claim amazing specs Asus laptops with Strix Point APUs, specifically AMD Ryzen AI 9 HX 170 with 12 cores and 24 threads, an NPU running at 77 TOP (trillions of operations per second), and a boost clock of up to 5.1 GHz. , and 36MB of L3 cache.
But the move to AI could leave some users behind.According to another rumor, his future APU will be Ending support for Windows 10. Despite having an OS, Much more popular than Windows 11The latter is customized for AI, but the much older Windows 10 definitely struggles with components that use AI.
If even half of these rumors and reports turn out to be true, Strix Point looks like an interesting turning point for AMD in terms of both aesthetics and performance.