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- AI Video Prime Minister Modi's late mother: “Voting Choli” Sparks bjp Angry

Amidst the political storm taking place throughout the internet in Bihar politics, the Bihar Conference made headlines with AI-generated videos shared on social media.
In this AI-generated video, Prime Minister Modi dreams of his late mother Heeraben Modi, and takes responsibility for “voting Chori” to him, and then he wakes up at the start.
The BJP, called “I'm trying to humiliate a simple woman and a dead soul,” could have been called the BJP, so they could have been called Creative Bribetty.
Meanwhile, Congress has insisted that nothing wrong with the video is wrong, as there are no rude comments about it.
This comes after a man named Mohammad Rizvi cast abuse targeting Prime Minister Modi and his mother during Patna's Congress voter Adhikar Yatra on August 29, 2025.
Understand the overall context of why and how today to understand how things have come to be sharper.
Where was this video posted and what was said in it?
The clip was distributed by the Bihar unit of the Indian National Congress and posted on X (formerly Twitter). It was also shared on other social channels and featured by national media.
The short, labeled “Ai-generated” clip, shows a portrait similar to the prime minister's dreaming of his late mother about sleeping.
- The caption used by the poster invited viewers to see the imaginary dialogue, and framing it as a satirical commentary on the medical malpractice of elections.
- Several BJP leaders called the clips rude and demanded a public apology. The party argued that timing had already inflamed a sensitive controversy.
Why did you choose AI video as the best response in the current context?
AI clips are cheap to produce, very shareable and tailored to a short form of social feed, making them appealing when the party wants quick visibility.
- In the heat of campaigns and controversy, AI vignettes can distill political accusations at vivid, meme moments that spread faster than long statements or policy rebuttals.
- That said, the choice also informs calculations. Producers weigh the virus's reach against ethical risks and potential repulsions.
- In reality, AI allows for quick iterations (various scripts, punch lines, lengths) without the need for actors or studios, seducing state units operating at tight deadlines.
- However, if the content is deemed to be offensive or misleading, it will also amplify the negative aspects of your reputation.
Why did Congress choose to make a video of Prime Minister Modi's mother in the first place?
The video is an attempt at political satire aimed at highlighting allegations of election fraud, and appears to be exploiting a living controversy over the statements that allegedly directed towards the prime minister's mother.
- Parties often use inspiring personal images to immediately emotionally challenge the voters.
- Here, calling the motherly figure was probably intended to dramatize perceived moral or ethical failures and attract attention in a crowded news cycle.
- Strategically, the Bihar Congress may have determined that the short AI clip will spread quickly on social platforms and generate debate ahead of local polls.
However, such tactics pose reputation and legal risks when involving a deceased individual or family member.

Why is BJP calling videos rudely?
- Critics say the video intersects cultural and ethical lines by laughing at living political leaders using portraits of their late mothers. In Indian social norms, calling the image of a mother for a ridiculous laugh is seen as extremely sensitive.
- The BJP claimed that the video underestimates personal grief and exploits emotions. They also argued that using mother figures as a political tool would exacerbate previous allegations of abusive language at the assembly. As a result, the BJP called it “disrespectful” and demanded an apology.
- Even when satire is accepted, combining the family identity of real people with synthetic AI content blurs the line between parody and personal attacks, leading to harsher criticism than standard political caricatures.
BJP spokesman Shehzad Poonawalla I said,
This video is disgusting and embarrassing. The Congress is scorning the strength of motherhood and motherhood. It abandoned the Gandian values and relied on Galiwadi (abuseful) politics.


How is it determined whether the posted content is disrespectful?
There is no single arbiter. Judgments are based on a mixture of public sentiment, political responses, platform rules and, in some cases, legal standards.
- Social media companies rate content against community guidelines (hate speech, harassment, manipulation media), while political enemies and civil society judge tone and validity.
- If a complaint is filed, the platform may label the material and downrank or remove it. The court or election regulator may also be asked to intervene in cases where it is allegedly violated by law regarding defamation, decency, or election equity.
Ultimately, cultural norms and media commentary often determine whether the work is widely treated as rude.

Will videos like this affect the number of votes in Bihar?
- According to Independent journalist Vishnunarayanthe arrival of AI rarely changes the voting pattern in Bihar. Caste dynamics continue to shape the vote as the state remains a “caste lab” with intense political termination.
- It is difficult to prove a direct link between these videos and voting fluctuations. Still, past elections have shown that AI deepfakes and viral clips have an impact on public opinion, mobilizing supporters and enemies, and strengthening partisan narratives. Their influence on the end result is usually limited and depends on factors such as how widely the video is, how unbelievable it is, how effectively it counters. While a single video rarely shakes elections, a steady stream of misleading content can shape voter behavior over time.
- Therefore, psychological and emotional content is persuasive, evokes emotions, strengthens the story, and builds familiarity.
- For supporters, such material confirms existing beliefs. In the case of opponents, it causes anger and recoil. Undecided voters feel that they may be influenced by repetition and social evidence, and that making false claims is widely accepted.
- However, fact checking, modifications, and context can reduce their impact by reaching the same audience. The overall effect depends on previous beliefs, media literacy, source reliability, and whether corrective messages are seen and trusted.
How has the advent of AI changed political campaigns over the years?
AI dramatically reduces the production costs of targeted content, transforms campaign scale and speed with hyper-personalized ads, voice and video pieces, automated social media posts.
- Since 2024-25, the Indian campaign has seen an increase in synthetic approvals, manipulated clips and automated messages, and has now adapted to the new reliability risks for parties and regulators.
- The technology also provides tools for miratargeting, sentiment analysis and voter outreach, increasing operational efficiency.
However, it raises ethical and legal questions about consent, credibility, and election equity, and encourages demands to curb transparency, platform actions, and misuse of regulations while maintaining legitimate creative use.
Is it permitted to use AI technology in campaigns in India?
- The Election Commission of India (ECI) issued an advisory on March 1, 2024 on the use of AI in election campaigns.
- All AI-generated content must be clearly labeled as “AI Generation”, “Digital Creation”, or “Synthetic Content.”
- This includes images, audio, or videos that have been modified or created using artificial intelligence.
- Starting in May 2024, the ECI advised political parties not to use AI to circulate deepfakes or impersonate real individuals.
- According to guidelines set by the ECI, parties and candidates must maintain a record of all synthetic content used during the campaign.
- According to ECI, such content must be equipped with a visible and audible disclaimer to notify voters that it is synthetic.
- These records must be submitted to ECI upon request.
- Violations could lead to actions under the Indian Penal Code, 1951, and the Information Technology Act, 2000.
- If AI content spreads misinformation or pretends to be someone without consent, you can take legal action.
- Social media platforms such as Meta, YouTube and X have also introduced strict rules for synthetic political content.
- They can delete or label posts that affect AI that do not meet transparency criteria
- AI is permitted in campaigns, but must follow election laws, platform policies, and ethical norms.

On June 25, 2024, election committee chairman Rajiv Kumar warned that misuse of AI could undermine trust in the democratic process.
Why did EC come up with guidelines for using AI for election campaigns?
- The Election Commission issued AI guidelines on January 16, 2025 to curb misinformation and deep fakes in the election campaign.
- In the 2020 Delhi Assembly election, the BJP released a deepfake video of Manoj Tiwari, a candidate who speaks in English with Haryanvi in a language he doesn't know.
- In May 2024, ECI warned parties not to use deepfakes or manipulated AI media during the campaign.
How do political campaigns affect election outcomes?
- Campaigns form public perception by building an image of leaders. example: Modi's slogan “Abki Baar Modi Sarkar” in 2014 projected him as a strong and decisive leader, helping the BJP win a majority.
- They connect emotionally with voters through slogans and messaging. example: Indira Gandhi's “Galibihatao” in 1971 resonated with poor voters and guaranteed a drastic victory.
- The campaign highlights a record or failure of governance. example: AAP's 2020 Delhi campaign focuses on electricity, water and education, with a major victory in 62 of the 70 seats.
- They use targeted outreach to mobilize specific voting banks. example: Mayawati's 2007 Up Campaign United Dalits and Upper Caste helped the BSP form a majority government.
- A powerful campaign can counter negative narratives. example: The BJP changed Congress's “Chowkidar Chor Hai” into “Main Bhi Chowkidar” in 2019, turning the attack around and winning 303 seats.
- Poor or deaf campaigns can lead to failure. example: The 2004 BJP's “Indian Shine” did not reflect the reality of rural areas and contributed to an unexpected defeat.

Graphics: Annas Shaquille
