Brittany captioned her video: “No mom. I'm not cut out for this. I had to go back in line to record this.”
In recent years, AI has made its presence felt in every field, being used to write academic papers, code, and even create art. Now, Wendy's is moving into the fast food industry, integrating it into its drive-thru ordering process, and other chains are watching. Brittany, currently a Wendy's customer, responded to the restaurant's curiosity about her AI through videos and quickly gained popularity. She documented her experience at a drive-thru where an AI (artificial intelligence) employee took orders. The video, titled “AI Takes Over,” had more than 467,000 likes and views by Monday. In the video, Brittany is greeted by an AI voice that says, “Welcome to Wendy's. What do you want?” As she approaches her order menu, her order page displays a microphone sign and subtitles in Spanish and English to show what the AI voice is asking the consumer.
Here's Brittany and Wendy's new AI conversation:
Brittany: “Can I have a chocolate frosty?”
AI worker: “What size chocolate frosty is it?”
Brittany: “It's normal.”
AI Worker: “Can I get you anything else today?”
Brittany: “No, thank you.”
AI Worker: “Okay, please pull up to the next window.”
When the order screen updates, you'll see a caption at the bottom that says, “Your VOICE AI ordering session has ended. If you need to make changes or have any questions, please let the counter clerk know.”
Brittany captioned the video: “No mom. I'm not cut out for this. I had to go back in line to record this.”
In the comments section, viewers have mixed feelings about whether AI improves the fast food experience. The most liked comment on Brittany's video was: “At least you're polite and friendly. I accept it!” However, there are several other comments criticizing his AI worker's abilities. “No, it's too late for me,” one says. “When I took a fast food order, I could have done it in less than 10 seconds while remaining polite,” another admitted. One viewer pointed out, “Oh my god, AI took someone's job at Wendy's.”
Critics worry that while technology can speed up the process, it could also mean less work for people. For people struggling to make a living, jobs at establishments like Wendy's are often important. Wendy's decision to use AI raises concerns about the right mix of technological advancement and job retention.
Some users are optimistic and look forward to similar technology being integrated into their nearby Wendy's drive-thru.
Despite these concerns, Wendy's remains optimistic about the future of Fresh AI. It plans to integrate AI into various gadgets such as phones and smart home systems to provide a tech-savvy experience to its customers.
Wendy's says, “We developed Wendy's FreshAI to address the limitations of traditional AI in drive-thrus, including the ability to understand casual conversations with customers and efficiently process Wendy's highly customizable and configurable menu. included.'' According to Restaurant Drive, the pilot program is a collaboration with Google's chatbot technology. The plan is to launch at four Wendy's stores in May 2023 and allow franchise owners to test it nationwide in 2024.
For more content and videos like this, follow Brittany ( brittanyann_222 ) on TikTok.
