Nintex launches next-generation partner program to accelerate AI-powered business orchestration

AI For Business


Sydney, New South Wales, September 17, 2025 -Nintex, a global leader in AI-powered process automation and application development, today announced the launch of a new Nintex Partner Program designed to help partners grow their business, provide greater value to their customers, leverage the increased automation of intelligent processes and increased AI-powered business orchestration.

Additionally, the company announced it will appointed Brian Quettel as global head of partner strategy and sales. In this role, Kuettel will lead the company's global partner organization to drive strategic alignment, market acceleration and long-term growth with channel and technology partners around the world.

Brian Kuettel, Head of Partner Strategy and Sales at Nintex (Photo/Supply)

From economic uncertainty to software integration and the rapid pace of AI advancement, business and IT leaders are faced with a changing business environment that requires orchestration of AI-powered business processes. Partners extend NINTEX's ability to provide business process orchestration solutions tailored to the industry-specific challenges faced by middle-market organizations. By combining deep domain expertise with the Nintex platform, partners help customers modernize operations, strengthen governance, and accelerate conversions with confidence.

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The new Nintex Partner Program is a partner-centric company and represents the fundamental steps of Nintex's recommendation to provide partners with the resources and support they need to unlock Nintex's growth. It presents a refresh incentive model to introduce enhanced partner experiences, modernized portals, deeper education and support to unlock greater opportunities and mutual long-term success to help partners build industry-specific solutions.

“Nintex has always been partner-driven,” said Brian Kuettel, head of partner strategy and sales at Nintex. “We are participating in a new era where customers are not just looking for points solutions. They are looking for a platform that can coordinate the work of people, systems and AI. The program will make it easier for partners to meet their demands by building, selling and delivering high-value solutions on the Nintex platform.”

NINTEX's partner ecosystem spans resellers, system integrators, managed service providers, technology partners and ISVs. All of these play a key role in helping customers streamline operations, accelerate conversions, and helping them change SAAS sprawl, legacy complexity, and workforce dynamics.

“The new Nintex Partner Program is exciting and should encourage all automation consultants to reassess how NINTEX will be leveraged in their portfolios, reflecting exactly what their partners need. “Our customers are under pressure to simplify technology investments, improve ROI, and adopt AI responsibly. With the NINTEX platform, we can help our customers drive innovation and measurable business outcomes while building solutions with AI that take these priorities head on.”

The highlights of the new Nintex Partner Program include:

  • Centralized partners with expanded benefits: Partners are supported through new hierarchical models tailored to their business models, approaches to markets, and engagement levels. Eligible partners have access to enhanced enablements that help them build solutions faster, increase sales opportunities for specific industry segments, and expand benefits designed to drive performance and growth.
  • Dedicated support for building solutions and preparing AI: As demand for AI-enabled solutions grows, NINTEX is equipped with tools, training, and technical guidance to build intelligent workflows and business orchestration solutions tailored to the unique needs of customers.
  • Updated the Nintex Partner Portal: A modernized digital-first experience allows partners to manage their relationships with Nintex in one place. This portal includes self-service, training resources, marketing campaigns, technical documentation, and support for sales tools. All of these are designed to help partners get to the market faster and more effectively.
  • Improved incentives and growth accelerators: From opportunity registration bonuses to co-marketing programs, the new program includes an expanded incentive framework for partners to unlock new revenue streams, expand customer impact, and help differentiate their services.

This next-generation partner program is based on Nintex's long-standing commitment to Nintex's success, with thousands of organizations already driving innovation and efficiency through the Nintex platform. The new Nintex Partner Program will begin to be rolled out globally in stages from October 2025.

To learn more or become a NINTEX partner, visit nintex.com/partners.

About Nintex
A potential Engine™, Nintex helps businesses unlock the power of endless possibilities. Today, over 7,000 public and private sector organizations in over 100 countries rely on the NINTEX platform to automate how work is done, remove friction from business processes and unlock the full potential of people.

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