Story-as-a-Service startup Orson raises $3 million to invest in the science of video storytelling and the humanizing power of generative AI

AI Video & Visuals


Unscripted TV veteran founded John ErhardOrson will use the funding to expand the science of unscripted storytelling and generative AI, building a team to scale the successful StoryStrip production.Develop technology and launch new products.

winter garden, florida, June 20, 2023 /PRNewswire/ — OrsonThe Story-as-a-Service startup officially announced today that it has raised funding. $3 million Deepen our investment in generative AI and the science of video storytelling to help users build meaningful relationships. The new investment, raised from a group of private investors including Cyan Banister and Long Journey Ventures, will also be used to scale up the automated video storytelling platform StoryStrip™ technology and support new product development in generative AI.

Orson

Orson

“Despite being the most connected age in human history, we are actually more disconnected from each other than ever before,” said founder Orson. John Erhard, Co-Owner and Executive Producer of OAKZ Media, a pioneering unscripted television production company. “There is a huge lack of empathy and connection across humanity that is evident literally everywhere: schools, dating pools, offices, homes. Thanks to technology, we are now using soft skills. But now we can reach out to each other and live in a digital-first world.“Real connections are built on things like empathy and atrophy. We want to change this by harnessing the vast background of a team that has helped people tell their stories for TV and the power of generative AI so that humans can be more human. ”

Created by Ehrhard in 2020, Orson used Orson’s AI-enabled Director and its StoryStrip™ technology to automate the process of video storytelling. Orson is designed to make it easy to create engaging videos and integrate into your client’s platform to help you deepen customer relationships and generate new revenue streams. Orson fully automates unscripted video production by conducting interviews, creating stories, automatically editing and scoring, and creating captivating episodes with music, images and graphics To do. For clients, Orson’s videos lead to more engagement and revenue. For his users, Orson’s videos are a way to tell stories and make genuine connections.

Eli Weinstock-HermanOrson’s CTO and technology co-founder, explained how and why Orson will use the new funding.

“This funding will allow us to continue expanding from last fall’s beta, adding new storytelling features, expanding to a wider audience, and continuing to develop AI capabilities for Auto Director. ”

Weinstock Herrmann, technology lead at four start-ups and a distinguished engineer with more than 20 years of experience, said, “We want all groups of friends, families and teams to tell their stories. It provides a virtual, automated production team that helps

Mr. Orson $8 million The company will also invest in a story science team and a sales and marketing team for the platform. Additionally, the funds will be used to support the launch of new products that will be released soon.

Karl RydenOrson, Chairman of the Board and co-founder of Precision Lender, discussed why he and other investors trust Orson.

“Everyone has a story, but not everyone can tell it right,” Leiden said. “That’s where the team of John and Orson step in. They’re on a mission to turn the mundane story into a compelling story that resonates. Backed by money, a dedicated team, and the latest technology.” and they are changing the game of storytelling for everyone.” and meet this need like never before. ”

Robert FredrickA member of Orson’s board of directors, he shared his thoughts on Orson’s impact.

“The assembled Orson team is full of rock stars with decades of focus on compelling, engaging content and editing,” said serial entrepreneur Amazon Anywhere and Amazon Web Services. co-founder Frederick said.

“The creation of Story as a Service generation APIs and user interfaces that enable third parties to embed broadcast-quality video content into existing mobile and web services is widely used in social media, e-commerce, sports, news, and services. It’s a game changer that impacts the education sector.”

About Orson

Orson is the first generative AI platform created to enhance human relationships by facilitating the sharing of true selves through video storytelling. Founded in 2020, Orson is developed by an unscripted film and TV expert with over 20 years of experience documenting over 50,000 hours of real people’s stories. With an AI-enabled director and his StoryStrip™ technology, Orson’s video storytelling process is fully automated and scalable, allowing him to create powerful narrative and story-driven videos through interviews with people. Become. Orson’s Story-as-a-Service is designed to integrate with partners, his platforms and communities to create product extensions and new revenue streams that increase user engagement and create deeper relationships.

Learn more about Orson here. https://heyorson.com/.

Media contact:
candice stokes
360776@email4pr.com
706-718-1143

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