With the world’s first video plan powered by Vidu Q3, Vidu Claw creates complete advertising campaigns from a single objective. No complicated workflows or per-tool pricing required.
Singapore, May 12, 2026 /PRNewswire/ — ShengShu Technology today announced Vidu Claw, the first step toward building an AI CMO that starts with video. More than just a production tool, Vidu Claw acts as a true creative partner that integrates into your marketing operations to plan campaigns and produce content. This provides strategic oversight from world-class management without the traditional constraints of human bandwidth, labor hours, and production budgets.
To function as a true AI CMO, Vidu Claw combines two complementary skill sets. Vidu Skills leverages the unique Vidu Q3 model to drive creative production layers, image generation, video compositing, and cinematic coherence. Marketing skills cover the strategic layer and integrate specialized capabilities such as trend analysis, scripting, and performance optimization. Together, they form a complete pipeline that transforms a single brief into a ready-to-use ad, from first insight to final frame, without manual handover.
The world’s first video plan: Focus on results, not credits.
Despite rapid advances in generative AI, complete video production remains fragmented, expensive, and fundamentally opaque. Most “all-in-one” platforms are just aggregators, routing tasks through third-party models and passing compounding costs to users as hidden credit fees that can quickly reach tens of thousands of dollars. This “aggregator tax” shifted the barrier from production skills to unpredictable charges. Vidu Claw is built to break through this ceiling, introducing the world’s first Video Plan, a results-driven subscription that delivers finished ads. You are charged for the entire ad output, not for tool access or generated credits.
The result is complete, high-quality advertising, brands know exactly what they’re paying for before they pay, and the promised price is matched when the invoice arrives. Video plan users pay for results rather than absorbing the cost of failed generation attempts and every revision cycle with a dwindling credit balance. This is a fundamental overhaul of how advertising production is priced and a direct structural challenge to all other platforms in the market.
One brief. 1 ad. Achieve complete video production without the complications.
Built on the open source OpenClaw framework and powered by Vidu Q3, Vidu Claw is available directly within the Vidu platform, giving users zero-setup access to complete workflow marketing automation. Starting with a simple prompt or marketing goal, users can plan, script, storyboard, create assets, and generate platform-ready video output within a single system.
This simplicity is made possible by the platform underneath. Unlike aggregator tools that route requests through a patchwork of third-party models, Vidu Claw generates every frame of a video natively through Vidu Q3. Working directly on the Vidu platform, users will have access to the Vidu Skills system, a library of thousands of professional AI video and marketing features designed for professional advertising and content creation. These dedicated skills support a wide range of creative scenarios, from social video automation and script-to-video creation to AI avatars, text-to-video, and faceless video workflows. The system is open and extensible, allowing teams to integrate Vidu skills into existing workflows through OpenClaw, Claude Code, and other compatible agent environments.
The latest generation Vidu Q3 represents a significant improvement in both speed and accessibility. Available in two different modes, Flash Mode delivers 10-second 1080P clips in just 80-150 seconds, up to 5x faster than industry speed benchmarks. The more complex Cinematic mode produces 10-second clips, 5 minutes faster than the market average, and renders 720P video in just 1 minute. Vidu Q3 reduces latency and reduces hourly production costs by up to $1,450, allowing teams to focus on scaling creative output instead of managing render queues.
In practice, this means users can go from an idea to a finished ad with little complexity. With a simple request: “Create a short-form ad for running shoes targeted to young women on Instagram,” Vidu Claw can generate a creative concept, script, storyboard, visuals, narration, music, and final video. Create professional ads anywhere users can send messages.
This native platform advantage translates into a new set of production economies for AI video.
- About cost: Vidu Claw makes the visual quality, cinematic language, and creative packaging traditionally associated with big-budget campaigns accessible to brands of all sizes, reducing the total cost of a complete advertising video to approximately 1% of traditional production.
- About speed: Complete production pipelines are compressed into a single automated workflow that can be completed within a day. High-demand assets like social ads and e-commerce videos that previously required days of coordination can now be delivered on the same day.
- Depending on the scale: Vidu Claw enables teams to create and iterate at previously prohibitive scales by eliminating credit pass-through costs that make volume uneconomical on aggregator platforms. Rather than investing in one hero asset and hoping for conversions, marketers can now generate, deploy, and A/B test multiple creative variations in the time it once took to create one.
Full workflow marketing automation
More than just production, Vidu Claw acts as a 24/7 AI CMO, automating the entire marketing workflow from strategic planning to final content delivery. At its core is the Marketing Skills Orchestration Layer, which integrates tens of thousands of specialized marketing functions across the production pipeline, including trend analysis and insights, marketing script generation, storyboarding and shot design, asset generation (visuals, background music, video compositing), social media creative and copywriting, performance tracking and analysis, and document generation (PPT, DOC, reporting).
This flexible, intelligent orchestration layer dynamically selects the best models and resources for each purpose. Vidu Claw moves AI from a passive assistant to a core creative teammate, enabling brands to scale their marketing efforts with unprecedented speed and data-driven precision.
A new standard for marketing infrastructure
The launch of Vidu Claw marks a fundamental shift in the way AI participates in real-world production. This not only lowers the barrier to content creation, but also redefines the way marketing work is done. By understanding goals, autonomously breaking down tasks, and executing them end-to-end, AI moves from a passive tool to an always-on creative teammate for brands and marketers of all sizes.
Vidu Claw is now available at https://www.vidu.com/vidu-claw
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About ShengShu Technology
Founded in 2023, ShengShu Technology is the world’s first comprehensive global model company specializing in the integration of the digital and physical worlds. Built around World Foundation Models (WFM), the company has developed Vidu, a multimodal model for the digital world designed to generate time-consistent content, enable interactive experiences, and foster the intelligent evolution of content creation. In the physical world, ShengShu Technology launches Motubrain, a world action model that integrates perception, prediction, and action, to accelerate the development of embodied intelligence for general purpose robotic agents.
Source ShengShu Technology
