Nvidia (NVDA) and Snowflake (SNOW) have announced a new partnership to enable the cloud services company’s 8,000+ customers to build their own generative AI assistants.
The news was announced during a hearth conversation between Nvidia CEO Jensen Huang and Snowflake CEO Frank Slootman at the Snowflake Summit on Monday.
The move will allow Snowflake users to build custom AI models using internal data. This is a big problem for companies that want to leverage large-scale language models and generative AI, and need specific, company-centric answers to their queries.
This means that Snowflake customers, among other things, will be able to build their own generative AI chatbots to pull information from vast databases of information.
Nvidia provides an underlying toolkit called NeMO. It provides a basic large-scale language model that Snowflake customers can customize with their own data. Nvidia also provides the infrastructure, such as the graphics processing units, that customers need to train their generative AI models.
In May, the graphics chip maker announced a similar partnership with ServiceNow (NOW). However, rather than allowing customers to train their own generative AI models, ServiceNow trains the models themselves. The idea is to give customers a quick way to leverage generative AI capabilities without necessarily having to train the platform on their own data.
This isn’t the first program to allow companies to build their own generative AI apps.
In May, Microsoft (MSFT) announced the launch of Azure AI Studio to enable Microsoft customers to build custom AI-powered apps called Copilots. Like Snowflake’s products, copilots can take many forms, including running as chatbots.
Generative AI exploded when OpenAI released ChatGPT in November 2022. Since then, companies ranging from Microsoft to Google (GOOG, GOOGL) to Meta (META) to Amazon (AMZN) have released products or discussed their commitment to the technology.
But Nvidia, which has invested in developing both the chips designed to run AI systems and the software that powers them, is arguably one of the biggest beneficiaries of the boom.
The company’s stock is up 159% over the past 12 months and is up 189% year-to-date. reason?NVIDIA of We are your go-to company when it comes to AI chips. It turns out that graphics chips are very good at doing the parallelism that AI needs.
Sure, AMD has its own graphics capabilities and Intel is building AI products, but Nvidia sits at the top. And it will remain there for the foreseeable future.
Daniel Howley Technical editor at Yahoo Finance. He has covered the tech industry since his 2011. You can follow him on Twitter. @Daniel Howley.
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