Magnifi by VideoVerse has announced its participation in the NACDA Convention, the largest gathering of college administrators in the U.S. Magnifi will be exhibiting at booth number 538 at the Mandalay Bay Resort and Casino in Las Vegas from June 10-12.
Magnifi is known for its powerful capabilities, including the ability to instantly capture key moments for social media, automate standard content for halftime and post-game releases, and create personalized and localized graphics for sports marketing. These capabilities align with emerging trends in college sports, including immersive fan experiences with AR and VR, and the growing importance of personalized content driven by data analytics. Magnifi's solutions enable teams and universities to deliver hyper-personalized and engaging content that resonates with fans across platforms.
“At a time when the pace of content consumption demands both speed and accuracy, Magnifi's technology provides an unparalleled advantage.” Jere Hanks, Senior Sales Director, North America, Magnifi“We are not only serving a market need, but actively shaping the future of sports content production and distribution.”
At the NACDA Convention, Magnifi will showcase how these innovative tools can help college sports administrators and broadcasters engage audiences more effectively and efficiently.
Instant Clipping for Social Media – Magnifi's technology allows users to capture key moments from live events and share them on social media in near real-time – critical in a fast-paced environment where moments can go viral in seconds.
Automated long-form content – Magnifi automates the creation of half-time and post-match content (such as best player compilations, top scorer summaries, match recaps, etc.) that is distributed across social media, websites, apps and OTT platforms for broad and timely reach.
Personalized graphics – Magnifi, through its acquisition of Optikka (a post-production GPT Bot integrated graphic design tool applied to video, broadcast, XR and metaverse platforms), provides personalized and localized match graphics, bumpers and hero cards, making sports content more visually appealing and relevant across all platforms.
Magnifi expanded its ecosystem through partnerships at the recent NAB Show with Grabyo (a leading cloud video platform for live broadcast, live clipping and distribution) and Adobe (new extensions to Adobe Premiere Pro), and continues to build on that success and enhance its platform capabilities.
