International Olympic Committee formulates guidelines for AI use

Applications of AI





As organizers prepare for the Paris Summer Olympics, the International Olympic Committee on Friday announced the so-called Olympic AI Agenda, which sets out guidelines for the use of artificial intelligence. File photo: David Shilpa/UPI
The International Olympic Committee announced its AI Agenda on Friday. IOC President Thomas Bach (pictured in 2022) said the “enormous potential of AI” would be harnessed in a responsible way. File photo: Richard Ellis/UPI

April 19 (UPI) — The International Olympic Committee on Friday announced the so-called Olympic AI Agenda, which sets out guiding principles and identifies governing rules to reduce risks and promote the responsible use of artificial intelligence.

“While we are already seeing some standalone AI initiatives in some specific areas of sport, an overall strategy for AI and sport does not yet exist,” IOC President Thomas Bach said in a statement. “This is why we are working today.” We present this first holistic approach: the Olympic AI Agenda. ”

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Bach said the IOC was determined to exploit the “huge potential” in a responsible way. He said the AI ​​Agenda creates a robust framework for implementing the AI ​​Agenda while ensuring equal access for all and guaranteeing self-determination for every individual.

He added that humans are at the center of the challenge.

“This means athletes, because athletes are at the heart of the Olympic movement. You won't face any problems. In sports, performance will always be delivered by the players. ”

Bach said AI can be used to identify athletes and talent around the world.

Bach said AI can also improve safety measures in sports, transform sports broadcasting, and improve the audience experience by making it more personalized and immersive.

The IOC held a 90-minute session with various experts from sports, technology, business and academia to discuss practical aspects of AI tools in sports and how they can be implemented.

“The impact of AI everywhere will be transformative… With the introduction of AI, sports will become more inclusive and competitive,” Christophe Schell, Intel executive vice president and chief commercial officer, said in a statement. “As a sports fan, this is going to be safer and fairer.” It’s incredibly exciting.”

“AI can enrich presentations through data analytics, including graphics, enhanced video, personalization, and predictive analytics,” NBC Olympic and Paralympic Production Executive Producer Molly Soloman said in a statement. It will also help you navigate the vast amount of content that is available.” Connecting fans with the events and athletes they love increases engagement and encourages them to spend more time on your platform. ”



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