Videos are in the most popular format of content, but sorting long shots to create something shorter and more appealing is expensive and time-consuming. Introducing Frammer AI, a media-focused business startup that allows users to instantly create valuable versions of their videos using artificial intelligence.
Welcome to an era where AI can edit videos before you say “upload.” and framer ai When you come to the scene, the old editing tools are made to feel outdated and are now being challenged by this new, impressive, modern alternative.
In 2023, a technology startup was founded by Suparna Singh, Arijit Chatterjee and Kawaljit Singh secured $2 million Investor support from Lumikai and ML Elevate. Frammer AI is powered by AI to condense long videos into easy-to-sell parts and save organizational time and money.
This article analyzes the technology of Frammer AI, introduces founders, and explains how companies are changing the way content is created around the world.
What is FrammerAi?
In 2023, Frammer AI was launched by experts Suparna Singh, Arijit Chatterjee and Kawaljit Singh. The company's program allows you to quickly crop large videos for use with YouTube shorts, Instagram reels and Tiktok.
Imagine: Share an hour of video and then it becomes a small clip for your Instagram reel, Tiktok or YouTube shorts.
Imagine: Posting an hour-long video will be chopped into short clips for sharing on Instagram reels, Tiktoks, or YouTube shorts. There is no editor. There are no headaches. This is framer ai.
Frammer AI is a new media company that uses it Simplify, refine and improve AI video editing they. Apply smart algorithms to improve the user's experience.
- Catch those fascinating scenes.
- Cut the ingredients into scenes of the right shape.
- Design your site for a variety of platforms.
Everything can be used Just one click.
Overall, it's an ideal AI intern, minus a caffeine break and ready to help out immediately.
Why is FrammerAI a big deal?
Speed fulfills efficiency
Frammer AI content has been posted 70% faster Compare it to the normal editing process. Content developers, advertising agencies, and businesses can get the wanted version faster than expected. Anyone can easily use this type of application.
Cost reduction capabilities
Creating a lot of videos makes editing very expensive. According to Frammer AI, it's possible for anyone to scale without spending too much. 50% affordable price More than other platforms.
Monetization has become easier
Platforms like Tiktok and YouTube Shorts have monetization options, and short form videos are gaining great popularity. Frammer AI accelerates the process of collecting long content and increasing profitability.
AI with a creative twist
In addition to being an intelligent system, AI is taught to sense pacing, control emotions, manage spoken language, and maintain viewer attention. As a result, the short clips are attractive and suitable for the brand.
Ideal for monetization
YouTube and reel shorts have allowed many users to become full-time online creators. Frammer AI can identify the best moments from the user's long content and make more money from what they already have.
Perfect for startups and small businesses
Now you don't have to hire expensive editors or buy challenging software. If you are working on your own, at an agency, or at a media house, Frammer AI will help you reach New heights for videos that require less effort from the team.
Key Features of Frammer AI
- One-click video conversion: One click allows you to convert long content into popular, Monetaiable shorts and reels.
- Automatic transcription and caption: It generates captions and transcriptions for each video, making the video more accessible and interesting for everyone.
- Auto Flip from Landscape to Portrait: It helps you post videos on social media. That way it's suitable for mobile.
- Text-based video editing: You can simply work on transcribed text with text-based video editing to make editing intuitive and time-saving.
- Searchable and executable archives: Searchable archives and topic-based chapters allow you to find and watch video content at any time.
- Creating key moments: AI technology quickly selects the best section to help your audience engage and earn advertising revenue.
- Time and Resource Saver: Relying on automation can help you focus on innovation by reducing staffing. Freelancers, social media managers and content teams find it less stressful.
- Optimizing platform content: All platforms are unique, so you need to optimize your content accordingly. Frammer understands the distinction between what you see on Tiktok and what you use on LinkedIn.
- Lightning Turnaround: You will receive you Edited works are now 70% faster More than what is provided by regular editing services.
- Cost-effective solutions: Frammer AI helps you save User 50% About the cost of creating content using an automated approach.
These features allow users to create twice the content at a cost of 50%, taking only 30% of the time, the same as regular video editing.
Founders and Funding
Former NDTV CEO Chairman Suparna Singh, Chief Strategy Officer Arijit Chatterjee and CTO Kawaljit Singh co-founded Frammer AI. Thanks to our expertise in both media and digital video, we helped us design a platform that could support a wide range of content.
In October 2024, game-focused venture capital firm Lumikai led the seed round for Frammer AI, investing $2 million, while ML Elevate donated additional money. As a result, product development has progressed, and the platform is ready to expand in the fields of sports and entertainment.
How Frammer AI enhances content creation
Efficiency and cost-effectiveness
The traditional methods of creating videos are not easy. It requires both skill and great time commitment. Frammer AI reduces editing costs by 50% and leaves businesses with more options to manage their resources. Because of the intelligent workflow, it's 70% faster to use Veed rather than manual editing to create videos that can be published right away.
Maximize content monetization
Frammer AI increases publisher or brand content creation by 150% by creating short videos from existing videos, and makes more profits in the process with clips available on digital platforms for display ads and content placement.
User-friendly and scalable
You can easily connect with BrightCove and similar services using a cloud-based platform and a browser that supports it. It is used internationally by publishers of all sizes to provide strong security and privacy as it is SOC2 and GDPR compliant.
Who uses FrammerAI?
To be fair, almost everyone who takes 2025 content seriously needs to start this.
- Content Creator: People who want to turn long content into quick clips from YouTubers and Tiktokers.
- Digital Marketer: Agents and brand managers are looking for intriguing social media content.
- eLearning Platform: By using an e-learning platform, you can divide long lectures into simple knowledge.
- Podcasters and Interviewers: Take an hour-long episode and cut them, and more viewers can hear it.
Use case development is happening at a faster pace than the spread of memes during Netflix debate.
What ticks AI?
FrammerAI has yet to explain the secrets of its technology in detail, but is said to use it
- Natural Language Processing (NLP) It helps you find the best moment in a conversation.
- Computer Vision Used to observe character changes, movements and emotions
- A large collection of videos is used to teach Machine Learning Models Recognize what attracts the attention of the viewer
The most amazing aspect is that all these technologies blend together to provide results that make the user appear to have been professionally edited by humans.
Frammer AI vs. Traditional Edit: A Brutal Comparison
| Features | Traditional Editing | framer ai |
| Time required | 4-8 hours per video | Less than an hour per video |
| Fee | high (£5k–£15k/video) | 50% less on average |
| Skill dependencies | expensive | Minimal (no prior editing required) |
| Transcription | Manual or outsourcing | AI-driven instant |
| Content Optimization | manual | It's automated |
| Turnaround Time | day | time |
Industry impact and market potential
Frammer AI can be used in many different industries.
- Education & Edit: Following a long lecture, create a 3-minute instructional video.
- Marketing Agent: Many clips can be cut and distributed across social networks from brand videos and testimonies.
- Podcasters and influencers: Takes clips of memorable scenes that appear throughout the channel.
- Corporate Training: Identify the main lesson from onboarding or training time.
- Media House: Automatically reuse videos for use on many platforms.
The road ahead of Frammer Ai
Thanks to $2 million in funding and support from top names, Frammer Ai is well placed to rapidly increase its presence. Roadmap covers
- Developing work in India and Southeast Asia
- Working with companies that produce media
- Integrate platform and SaaS using API
- Gives AI functions such as the ability to enhance audio and automatically create thumbnails
It is no secret that there is a lot of competition in the AI content industry. but, Frammer AI doesn't just drive fast work. It gives you a real strategy. That's what helps it remain a leader in the industry.
Frequently asked questions (FAQ)
1. What is Frammer AI? What does it do?
Frammer AI can change long videos to shorter videos. This is ready to save you time and money when creating content.
2. Who founded FrammerAi?
In 2023, former media and digital video executives Sparna Singh, Arijit Chatterjee and Kawaljit Singh founded the company.
3. How does Frammer AI save time and money?
Frammer AI increases how much work you can do by reducing video editing costs by 50% and speeding up turnaround times by 70%.
4. Which industries benefit most from Frammer AI?
Sports, entertainment and media groups can benefit greatly from Tiktok as they can monetize huge video archives by creating fast and interesting content for the internet and social sites.
5. What kind of videos can produce AI?
Frammer AI creates a variety of short video formats, including YouTube shorts, Instagram reels and other vertical videos, and features such as automatic flip and text-based editing to enhance video quality and engagement.
Final thoughts
Frammer AI is different from other AI tools. It is designed to serve as a versatile content partner. With shorter attention spans and more content needed, Frammer AI makes creators, marketers and businesses stand out.
From saving money to working quickly, automating, and even helping SEO, this startup explains the fundamentals of content creation today. Excellent start support and experienced team, Frammer Ai is in its early stages.
Frammer AI should be included in your technology solution, even if you want to expand your video reach.
