Video ads are evolving. The regulations governing it have also evolved. The latest IAB Video Compliance Brief From state privacy laws to AI surveillance, we provide a brief overview of the most urgent legal developments affecting video ads.
With more than 20 states in place new privacy rules, tightening FTC regulations on subscription services, and increasing AI scrutiny in advertising, marketers must actively adapt to reduce risk and maintain user trust.
The simplest thing to do is classify what these changes mean for video targeting, measurement, and personalization, and how to prepare.
This edition covers:
- Expansion of patchwork in state privacy laws
- Subscription rules and automatic renewal compliance
- AI Governance and Advertising Technology Accountability
- Children's privacy laws expand beyond Coppa
- Spotlight data minimization and data broker disclosure
Whether you're a brand, agency, or platform, this brief provides the clarity and context you need to navigate today's compliance risks. Download the latest version of the Video Compliance Brief and look forward to the next release in September 2025.
Download IAB Video Compliance Brief: Q2 2025 Edition
Details of the first quarter IAB Video Compliance Brief
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