Expected to reach $980 million by 2030

Key opportunities in the generative AI video creation market include advancements in AI models, cloud-based platforms, integration with immersive technologies, and personalized video marketing. The expansion of social media and digital platforms will drive demand for AI-enhanced content, while tariffs will encourage regional innovation in hardware solutions.

Generative AI in the video production market

DUBLIN, June 9, 2026 (Globe Newswire) — ‘Generative AI in Video Creation Market Report 2026’ added ResearchAndMarkets.com Offerings.

The generative artificial intelligence (AI) in video creation market is experiencing unprecedented growth and is expected to expand from $390 million in 2025 to $980 million by 2030, at a compound annual growth rate (CAGR) of 20.4%. Key factors include the growing demand for digital video content and advancements in AI models that improve cloud-based video creation platforms.

Notable trends shaping the industry during the forecast period include AI-powered automated video editing tools, real-time video enhancement tools, and integration of AI into educational and entertainment content. The growth of social media due to improvements in internet and mobile technology is further increasing the demand for generative AI in video creation to enhance user engagement with high-quality, visually appealing content.

Leading companies demonstrate their superiority by leveraging advanced technology. For example, WPP Plc recently launched its AI-powered Production Studio to transform content creation through generative AI-enabled 3D workflows to efficiently produce higher quality, culturally relevant visuals. Additionally, Canva’s acquisition of Leonardo AI marks an important strategic move to integrate advanced AI solutions into its services and increase its market position.

The landscape of this sector is characterized by the presence of a number of prominent players such as Meta Platforms Inc., Vimeo Inc., NVIDIA Corporation, Adobe Inc., Canva, and OpenAI. These companies are investing in AI innovation to enhance video content creation and streamline the production process.

Regionally, North America is expected to lead the market in 2025, with Asia Pacific expected to be the fastest growing region. Factors such as tariffs impact market costs, particularly for imports of high-performance GPUs and cloud infrastructure components, and impact operational spending and adoption rates in key regions such as North America, Europe, and Asia Pacific. However, this challenge is driving local manufacturing and innovation in cost-effective AI video solutions.

Deploying generative AI in video creation can be done on-premises or via cloud-based platforms, with diverse applications spanning marketing, education, entertainment, and more. Small businesses and individual creators can benefit from using AI to generate synthetic media, automate video editing, and improve content efficiency.

Despite the challenges, generative AI in the video production market is poised for transformative growth. Businesses are in a strategic position to leverage the potential of AI to revolutionize the creation of video content, making it more accessible and innovative than ever before.

of Generative Artificial Intelligence (AI) in Video Production Market Global Report 2026 Provides critical insights for strategists, marketers, and senior executives to effectively assess and exploit market trends. This comprehensive report serves as an essential guide to understanding the emerging trajectory that will shape the landscape of generative AI in video production over the next decade and beyond.

Reason for purchase:

• Cover 16 regions and gain an authoritative global perspective.

• Assess the impact of macro factors such as geopolitical dynamics, trade policy, inflation, interest rate changes, and regulatory changes.

• Develop regional and country-specific strategies based on local data and insights.

• Identify segments with high growth potential for investment.

• Leverage predictive data to focus on market drivers and trends to gain an edge over your competitors.

• Enhance customer understanding through end-user analytics.

• Measure your performance against key competitors using market share, innovation, and brand metrics.

• Assess market potential using Total Addressable Market (TAM) and attractiveness scoring metrics.

• Bring trusted data and analysis to your internal and external presentations.

• Receive updates with the latest data delivered with Excel datasheets for seamless extraction and analysis.

• All data is accessible in an Excel dashboard format for ease of use.

explanation

This report addresses key questions, including identifying the largest and fastest-growing market for generative AI for video production and its integration into broader economic, demographic, and related market contexts. We examine the factors driving the future of the market, including technological disruption, evolving regulations, and changing consumer preferences.

Detailed coverage includes market characteristics, size, segmentation, regional and country breakdown, total addressable market, market attractiveness score, competitive landscape, market share, company scoring, trends, and strategies. Past and projected geographical market growth is comprehensively analyzed.

• The market characteristics section examines key product and service definition, differentiation, and innovation trends.

• Supply chain analysis reveals key raw materials, resources, and also includes supplier and competitor insights.

• Latest Trends and Strategies describes market-shaping technologies and suggests ways to leverage them to increase your competitive advantage.

• Regulatory and Investment Landscape examines the key frameworks, institutions, policies, and investment trends influencing market growth.

• Market size data provides insight into past and projected growth.

• Forecasts incorporate technological advances, geopolitical conflicts, trade tariffs, and financial parameters.

• Market segmentation takes a closer look at applications, deployment types, and end-user analysis.

• Regional and country breakdowns reveal comparative geographical market size and growth.

• Competitive landscape insights explain market composition, share details, and key financial transactions.

• The Company Scoring Matrix ranks leading companies by market presence and innovation.

Target market: Deployment types such as on-premises and cloud, applications such as marketing, education, and entertainment, and end users such as large enterprises, small businesses, and individual content creators are analyzed.

Subsegment: Key differentiators within on-premises and cloud solutions are identified.

Companies mentioned: Notable companies include Meta Platforms Inc., Vimeo Inc., NVIDIA Corporation, Adobe Inc., OpenAI, Canva, Google DeepMind Technologies Limited, and more.

country: We cover diverse markets across Australia, Brazil, China and other important regions worldwide.

region: It includes Asia-Pacific, Southeast Asia, Western Europe, and several influential geographic segments.

Time series: Includes 5 years of historical data and 10 years of forecasts.

Segment your data: It provides detailed breakdown by country, region, market share and segment.

Sourcing and references: Endnotes serve as sources of information and are integrated throughout the report.

Delivery format: Available in Word, PDF, interactive report, and Excel dashboard formats.

Added benefits:

Key attributes:

Featured companies

The companies profiled in this Generative AI in Video Creation market report are:

For more information on this report, please visit https://www.researchandmarkets.com/r/kqk1nd.

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