IRVINE, CA, May 8, 2024 — Alterix Co., Ltd., the leader in AI for enterprise analytics, announced comprehensive new research on awareness and sentiment for generative AI (genAI) in 2024. The Market Research: Generative AI Attitudes and Adoption report surveyed 2,000 global IT business leaders and 3,000 members of the general public on a variety of views on how the world is navigating and embracing genAI. Gather insights that reveal perceptions.
More than three-quarters (78%) of organizations say genAI will drive business value, but 46% of general respondents are skeptical about its value and 42% are concerned about the future.
genAI and the general public's understanding of business
- This study highlights similarities in the usage of genAI. 58% of the general public uses genAI for information search, and 43% of businesses use genAI for data analysis.
- In terms of sentiment, 76% of the general public feels positive about the increasing use of genAI to create the content they consume, while 44% believe its use should be regulated. he adds.
- Interestingly, opinions vary on where genAI should never be used, with 47% of the general public citing politics and 39% of business respondents citing healthcare decision-making.
- 65% of business leaders report that AI illusions have a negative impact on their overall trust in AI, and 73% of the general public agrees.
GenAI is starting to deliver business value, but challenges must be overcome
- Last year, companies conducted an average of three pilots using genAI, and 77% said their projects were very or very successful.
- Businesses cite data privacy and security (41%), security concerns (39%), and output quality and reliability (34%) as their biggest challenges when scaling AI. Only 38% reported having ethical use guidelines in place.
- Getting the right training today is essential, especially since 29% report that a lack of skilled talent is preventing them from scaling genAI across their organizations. However, 19% of organizations using genAI do not provide mandatory AI training.
- 65% of companies feel that existing jobs within their organization are likely to be replaced by genAI in the next two to three years, but only a small percentage of the general public believe that genAI will lead to job losses. 35%.
Concerns and challenges regarding usage and output remain
- Three in five (62%) companies plan to continue increasing their investment in genAI technology. However, his 42% of the general public are concerned that hackers could use genAI to commit crimes, and 38% think it might generate fake news.
- Almost half of companies say their organization has experienced misinformation generated by genAI, and 39% believe that material distributed by genAI infringes copyright or other intellectual property rights. I reported that there seems to be one.
- Similarly, 53% of the general public reports that the information generated by genAI is incorrect, and 39% believe the information is outdated.
said Trevor Schulze, CIO of Alteryx. “Data literacy and command of data analysis remain critical to unlocking the full potential of AI while delivering ethical and trustworthy results.” “With high-quality, clean data as the foundation for AI, Businesses need to accelerate their data journeys without compromising the ethical considerations and policies that govern the use of data and AI, while enabling non-technical users to leverage AI in a secure and trusted environment. A self-service platform that allows users to access and analyze data is ideal for facilitating trusted genAI outcomes.”
read To learn more about how businesses and the general public will perceive genAI in 2024, check out the Alteryx blog.
About research
The survey was conducted by Coleman Parkes between March and April 2024 among 2,000 IT business leaders and 3,000 members of the general public in 11 countries. Demographics include business leaders who are IT decision makers on data leadership teams in organizations across key sectors in the Americas, EMEA and APAC regions. Nearly 9 in 10 (87%) of these respondents are participating in their organization's genAI procurement initiatives. They work in organizations with global revenues ranging from $50 million to more than $10 billion in the financial services, public sector, manufacturing and technology sectors. The smallest enterprises have less than 500 employees, and the largest enterprises have more than 10,000 employees. One out of every 10 respondents' girlfriends works for a Fortune 500 company.
About Alterix
Alteryx powers actionable insights with an AI platform for enterprise analytics. Alteryx enables organizations to make smarter, faster decisions with a secure platform that can be deployed in on-premises, hybrid, and cloud environments. Globally, more than 8,000 customers rely on his Alteryx to automate analytics to improve revenue performance, control costs, and reduce risk across their organizations.
Source: Alterix
