Building on its success in delivering AI-generated audio ads for radio, podcasts and streaming, the creators of Adthos have announced a groundbreaking new feature on their platform, extending its capabilities to video and dynamic video ads. Expanded to include audio creation and editing. .
According to its creators, Adthos Creative Studio, which incorporates multiple AI technologies, allows importing videos from files, platforms like YouTube and Vimeo, or file-sharing websites. Allows users to separate the audio and video components to separate the voice track from the rest of the sound. Adthos utilizes Speech-to-Text technology to generate scripts that can be edited before recomposing audio tracks in one of the voices available on the platform. Additionally, the text can be translated into multiple languages, allowing publishers and broadcasters to quickly and easily play short-form content to audiences in multiple countries. The audio track is then seamlessly reintegrated with the rest of the audio and recombined with the video before being published on social media or sent directly to ad servers.
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Adthos CEO Raoul Wedel said: “As advertisers increasingly rely on multimedia campaigns to convey their messages, it was a natural fit for us to extend the same flexibility that Adthos offers for audio to video. Publishing and broadcasting customers and their advertisers now have new ways to reach more audiences, in more languages, and faster than ever before.”
Of course, the company is aware of the potential for abuse of its technology and has several safeguards in place to prevent abuse of its platform.
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