AI assistant increases customer basket size by 10%

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albertsons companies has seen early results in deeper integration of data and artificial intelligence, and the company expects these resources to serve as the core of its transformation efforts, executives said in a Wednesday (Jan. 7) briefing. income phone.

Food and drug retailers. Its corporate banners include: albertsons, jewel osco, safeway and FonsPresident and Chief Financial Officer of Albertsons Companies, believes these initiatives contributed to the company's fiscal 2025 third quarter results, which included 2.4% year-over-year growth in like-for-like sales and 21% in digital sales. Sharon McCollum I said during the call.

CEO of Albertsons Companies susan morris He said on the conference call that the company is not using AI “as a short-term measure.”

“We're building this into our merchandising, our workforce, our supply chain to create a lasting structural advantage,” Morris said. “From personalized shopping and merchandising intelligence to supply chain optimization, these capabilities are already being expanded to help reduce costs, execute faster and compound revenue, supporting growth and profitability for years to come.”

by using Albertsons has enabled AI in its digital customer experience. earned Morris said basket size, repeat trips and loyalty are increasing. She highlighted the company's Ask AI.

Albertsons announced this in September. AI shopping assistant It was accessible through the search bar on all Banner Store apps and helped customers shop, plan meals, and discover new products.

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“Our Ask AI search feature has already increased the basket size of customers using it by 10%, indicating strong upside as adoption grows,” Morris said on Wednesday's earnings call.

Other AI-powered customer interaction tools include Albertsons' autonomous shopping assistant.

Albertsons announced in December: agent AI The tool was available on all banner websites And there was Streamline your customers' shopping by planning meals, building carts, and performing complete end-to-end tasks.

“Our autonomous shopping assistant meets customers where they are, provides a seamless, personalized journey, and keeps our omnichannel customer experience in line with the latest trends,” said Morris.

Albertsons too Currently applying A.I. to With merchandising intelligence, transformation Drive category management and profit margin improvement. The company plans to provide merchants with AI-powered insights and automation to optimize pricing, promotions, and assortment decisions.

“Our vision is a future where intelligent automation guides these decisions, freeing up employees to focus on strategy and innovation,” Morris said.

For workforce management, Albertsons deploys generative AI to optimize workforce forecasting and scheduling. this Increase productivity and customer service by ensuring the right employees are where they are needed, when they are needed.

“This transformation simplifies complex scheduling tasks, frees up our employees to focus on our customers, and provides consistency across thousands of stores,” said Morris.

AI demand forecasting is at the heart of Albertsons' supply chain intelligence. This technology has improved the company's forecast accuracy, performance, quality, and inventory availability.

“In summary, our technology and AI efforts: is designed We aim to be a scalable, company-wide program that can deliver measurable impact and lay the foundation for tomorrow,” said Morris.

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