Adobe announced a multi-year strategic partnership with Runway. The partnership brings together Runway's generative video technology trusted by creators and brands with Adobe's creative tools to define the next generation of AI-powered video workflows. Adobe will become Runway's preferred API creativity partner, allowing Adobe to offer customers early access to Runway's latest models, including Runway's new Gen-4.5. This model is currently available exclusively for a limited time on the Adobe Firefly and Runway platforms, an all-in-one creative AI studio.
The two companies will work together to develop new AI innovations available exclusively in Adobe applications, including Adobe Firefly. Runway has named Adobe its preferred API creative partner, giving Adobe customers early access to Runways' latest models. Following the release of new models from Runway, Firefly customers will be the first to access them through Adobe's creative workflows.
Starting today, Adobe Firefly customers will have access to the new 4.5 generation model of Runway ahead of its wider public release. Gen-4.5's motion quality, rapid compliance, and visual fidelity enable dynamic, controllable actions with strong temporal consistency across a wide range of generation modes. Creators can use it to stage complex, multi-element scenes with precise composition, realistic physics, and expressive characters whose gestures and facial performance persist from shot to shot.
Creators can use Gen-4.5 to generate videos from text prompts, explore different visual directions, paces, and motions, then seamlessly move into the Firefly video editor to assemble the generated clips into polished, shareable videos. Creative professionals can bring their generation into Adobe Premiere, After Effects, and other Creative Cloud applications for even more control and refinement. Adobe and Runway are working together to make generative video an essential and trusted part of creative AI workflows for creators and brands.
The companies will work directly with independent filmmakers, major studios, major agencies, streaming platforms, Fortune 500 brands, and global enterprises to jointly develop new video capabilities that build directly into the Adobe tools that industry professionals already rely on for their most important projects. A creator-first approach to AI: Choice and flexibility of industry-leading models and tools: Creators use a variety of models depending on the style and tone of their projects and stories. Adobe Firefly allows you to seamlessly mix and match the best models for each project.
It's the only place creators can use industry-leading generative models and the best AI-powered tools for video, audio, imaging, and design.
