Snapchat finally takes steps to detect AI content

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Snapchat adds watermarks to AI-generated content. — unsplash/file

As the capabilities of new technologies continue to improve, content created by AI is becoming increasingly difficult to detect.

So Snapchat is currently considering marking images created by AI to solve this problem.

The Santa Monica-based platform introduces watermarks to AI-generated content, making it visible when saved or exported to your camera roll.

Surprisingly, Snapchat's AI watermark will be a glittery ghost next to it. Engadget.

Users will learn more if Snapchat, which was founded in 2011, adds the feature “soon.” This is because (as is often the case with watermarks) there doesn't seem to be a way to control where the icon appears.

Following the steps to label Snapchat's in-app content, AI markers for externally visible images are added.

To demonstrate that this is an AI feature, there is an extension tool that creates the effect of a zoomed-out image.

And then there's the Dreams feature, where AI turns selfies into “fantasy images that transform your persona into a new identity.”

In addition, anyone who receives a Dream image also receives a context card that explains how to use that AI.

CEO Evan Spiegel's company also released an overview of its AI capabilities and rules. This includes guidance on where and how you can share your AI works. social media today.

“Do not assume that the output of generative AI is truthful or depicts real events. Generative AI can and will make mistakes, and as a result the output may be may be inaccurate, inappropriate, or incorrect.



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