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Diving overview:
- Almost 8 out of 10 executives believe 2030 According to one study, this is the year that AI will start to make a significant contribution to company revenue, with more than twice as many executives (40%) saying AI is currently driving revenue. The study was published on Friday by of IBM Business Value Institute.
- AI investment as a percentage of revenue will more than double Over the next four years, However, 68% of executives are concerned that integration issues will be affected going forward. Global research shows that AI efforts are the cause of failure 2,000 executives.
- Still, AI is expected to drive growth for companies through 2030, the study found. “AI will not only support business, it will define business.” mohammad ali Senior Vice President, IBM Consultingsaid in a press release.
Dive Insight:
The return on investment of AI remains a question mark for business owners who believe in the technology’s potential but struggle to predict when its value will be realized.
Although 2030 looks like a promising year for AI’s contribution to revenue; twenty four% According to IBM, this is the percentage of executives who can clearly see where their revenue will come from.
Management’s view on timing Investing in new technology will pay off It varies, but some people 27% return over next 2 yearsAccording to Rimini Street A survey of executives released last month.
Despite ROI concerns, spending on AI is not slowing down. In 2026, Global AI spending is expected to increase 2.52 trillion dollars, an increase of 44% from the previous year, According to gartner Report. In enterprises, IBM has discovered that: 47% Currently, 80% of executive AI spending is focused on improving productivity and efficiency.e 62% We believe that spending on AI will support product and service innovation from 2026 to 2030.
The financial services industry is investing heavily in AI, including major banks such as: Bank of America, Morgan Stanley, Goldman Sachs Bet on future efficiency gains.
“This will give you teething pain.” Morgan Stanley CEO Ted Pick I said it at work 2025 Q4 Financial Results Announcement. But “technological progress is real,” he added.
In fact, IBM says executives appreciate the value of AI in terms of improving productivity. Business owners surveyed expect AI to improve productivity in the following ways: 42% meFor the next four years. Two-thirds of leaders expect to realize most productivity gains from AI by 2030.
This technology is also redefining the role of leaders within companies.e By 2030,According to 74% of executives surveyed by IBM. In particular, CIOs Facemount pressure to generate ROI.
“We’re going to need more problem solvers who understand both business and models, people who can marry technical capabilities with business insight.” Umang Dharmik, Senior Vice President and Head of IT, Mercedes-Benz Research Development Indiasays IBM in a press release. “That is the future for all companies, including ours.”
