Global Finance praises BBVA’s innovations in crypto assets and artificial intelligence

Machine Learning


The launch of Bitcoin and Ether trading and storage services by BBVA Switzerland A first for a major bank in the euro areaoffers private banking customers the opportunity to trade two of the most popular cryptocurrencies on the market directly through traditional institutions.

In late 2023, BBVA migrated its crypto custody services to Metaco's Harmonize platform. Compliant with the most stringent regulatory security standards It allows for the storage of cryptocurrencies and enables faster verification of transactions. This new platform also paves the way for further expansion through features such as buying and selling other crypto assets and tokenization of traditional assets.

This strategy Aims to make BBVA a major player in the institutional blockchain ecosystem Recognized by Global Finance as the latest and best digital asset service while ensuring absolute security for customers. Innovators Award.

This prestigious publication has also won the following awards in the same award: Revolutionary machine learning process Related to debt management created by BBVA AI Factory. The bank's new system uses AI technology to identify customers with high debts and make recommendations such as: Fast and personalized solutions We can help them get back on their feet and prevent the situation from getting worse, such as by rearranging payment plans.

BBVA has developed more than five machine learning models to date, allowing it to customize debt management solutions to each customer's individual circumstances. A winning solution is a pipeline or structured series of steps developed by BBVA AI Factory data scientists that automates the entire process. Data collection to training of these models. A process that combines traditional risk analysis techniques with cutting-edge machine learning techniques standardizes the development of these models, accelerating their development and making them available to customers as quickly as possible.

“Innovation continues to help banks and other financial institutions gain a strategic competitive advantage over their peers,” he said. Joseph Jaraput, Founder and Editorial Director of Global Finance. “By leveraging new technology and imaginative thinking, this year's winners have developed breakthrough solutions that alleviate customer pain points and provide a superior user experience.”



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