The Associated Press today announced the launch of a unique search experience powered by artificial intelligence in AP Newsroom, the global news agency’s single platform for multimedia content.

The platform now offers e-commerce capabilities in addition to serving AP’s member press and customers.
AI-powered search makes it easy for users to find the best photos and videos that meet their search criteria. Rather than a traditional metadata search, the tool understands descriptive language and generates search results based on user-provided descriptions.
AI-powered video search lets you find individual moments within entire video clips, regardless of length.
The search is powered by an engine called NOMAD™ from software company MerlinOne with expertise in AI applications for visual objects.
“This is a major shift in finding content within our ever-expanding archive,” said Paul Caluori, AP’s vice president of global products. “Suddenly, you can find very specific things in your images and videos, even those that are not tagged or captioned. With the addition of AI-powered search, AP ‘s unparalleled visual archive and new e-commerce capabilities will make the AP Newsroom a seamless experience for non-subscribing customers.”
An easy-to-use, self-service licensing and pricing model allows users to seamlessly license images and videos, including for ad-hoc use.
Replacing the AP Images and AP Archives platform, AP Newsroom also offers an organizational board to store visual content for later use.
AI-powered search capabilities are available now to non-subscription customers and will be available to existing customers later this month.
Adding new content every minute of every day from anywhere in the world, AP is the go-to source for over 60 million photos for professional image buyers and commercial customers.
Visit newsroom.ap.org to browse and license AP images and videos ranging from breaking news to sports to entertainment and more.
About APs
The Associated Press is an independent global news organization that specializes in fact-based reporting. Founded in 1846, AP remains the definitive source for fast, accurate and unbiased news in all formats and is an important provider of essential technologies and services for the news business. More than half of the world’s population watches AP journalism every day. Online: www.ap.org
contact
Lauren Easton
Vice President of Corporate Communications
Associated Press
212-621-7005
at least on@ap.org
Nicole Meir
media relations manager
Associated Press
212-621-7536
nmeir@ap.org
