Will.i.am wants to protect his “face calculator” from AI

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Will.i.am has become the latest hip-hop celebrity to speak out against the rise of artificial intelligence, claiming he wants to protect his face from the new technology.

The Black Eyed Peas founder stopped by Sirius XM on Friday (May 5) to talk more about the growing impact of AI with DJ Whoo Kid and co-hosts Mack and Jen. Artists should care about this new technology — and the “Let’s Get It Started” rapper didn’t hold back his thoughts.

“We all have voices, and we’re all compromised because we don’t have rights or ownership over facial calculations or voice frequencies,” he said. Banks People calling your bank pretending to be you Forget the song Forget the song It’s just family issues and money wiring You’re receiving a FaceTime or Zoom call but the call has intelligence There is nothing to authenticate AI calls or human calls.”

He continues: I am math in my face. i don’t own it I own the rights to “I Got A Feeling” and I own the rights to the songs I wrote, but don’t I own the rights to my face and voice? I’m trying By this time next year, it’s going to be like, “will.i.am said that on that radio station.” In fact, these are all new parameters that we are trying to navigate. Because technology is amazing, and amazing comes with regulation and governance that we haven’t yet implemented. ”

Like Will.i.am, Snoop Dogg isn’t a fan of AI technology.

borer alert met Tha Doggfather on April 19th and asked him about a possible joint collaboration between the two legendary rappers using artificial intelligence.

Snoop Dogg isn’t entirely against the collaboration, but he’s not keen on the idea of ​​an AI-generated album featuring his late friend, the King of New York.

“AI doesn’t know much about that,” he said. “Because it’s like a computerized voice. See? [But] If they could find some older tracks with vocals and combine them, I think it would sound better to me.

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But when Drake and The Weeknd’s voices were used in an AI-generated song on April 14, Universal Music Group was asked to issue a statement.

“UMG’s success is partly due to embracing new technology and leveraging it for our artists, something we have already been doing for some time with our own innovations around AI.” the statement began.

“But having said that, training generative AI with an artist’s music (which means both a breach of contract and a violation of copyright law) and infringements made with generative AI on DSPs. The availability of content is a question of which side of history all stakeholders in the music ecosystem want to be on: the side of artists, fans, human creative expression, or the deepfakes, frauds, and legitimacy of artists. side of the denial of compensation.

The statement continued, “These cases demonstrate why platforms have a fundamental legal and ethical responsibility to prevent artists from using their services in a way that harms them.” We recognize that we need to be part of the solution and are encouraged to be tackling these issues.”





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