A smarter approach to food safety
TraceMap represents a major step forward in how food safety is monitored across complex supply chains.
Traditionally, tracking contaminated raw materials and fraudulent products has required time-consuming manual checks and coordination between national authorities.
AI can now rapidly analyze data from systems such as Rapid Alert System for Food and Feed (RASFF) and Trade Control and Expert System (TRACES) to identify patterns and risks in minutes instead of days.
For the food and beverage industry, this means faster recalls and fewer unsafe products reaching consumers.
Whether it’s contaminated dairy products, adulterated olive oil, or mislabeled seafood, TraceMap can help you ensure that what ends up on your plate is safe, authentic, and compliant with EU standards.
Tackling food fraud and increasing transparency
Food fraud undermines consumer trust and can have serious health implications.
TraceMap enhances your ability to detect suspicious transaction patterns, trace connections between suppliers, and identify high-risk operators across borders.
“TraceMap is a breakthrough product that will revolutionize the EU’s ability to respond to food safety crises and combat food fraud,” said Oliver Verhelyi, Secretary of State for Health and Animal Welfare.
