The University of Worcester will introduce the module across its Business and Computing courses from September 2026 as part of a wider initiative to embed emerging technologies into education.
Rowena Simmons, course leader in Undergraduate Business Management and Marketing, said: “AI is being used in the workplace, so we will be looking at a wide range of real-world case studies.
“Students gain hands-on experience by working on projects that allow them to explore AI tools related to their subject areas, such as business, computing, and accounting.
“This module is designed to ensure that learners feel that what they learn is relevant and connected to their future career.”
The module focuses on the responsible use of AI and was designed by leaders from Worcester Business School, home to the university’s School of Computing.
All undergraduate students taking courses from accounting and finance to business studies, digital marketing, cyber security, and more will study alongside students from other related fields to deepen their understanding of the capabilities and limitations of AI.
This course covers real-world applications of AI, with an emphasis on ethical considerations and practical experience with related tools.
“Students will learn how to tell if an AI is hallucinating, which is a term used to describe when an AI produces information that sounds plausible but is incorrect, and when it produces poor-quality results,” Ms Simmons said.
She also emphasized the importance of understanding the various AI technologies currently in use.
She said, “The term ‘artificial intelligence’ is often used to describe machine learning, but there are many different types of artificial intelligence.”
The University of Worcester has a strong reputation for providing graduate employment and preparing students with work-ready skills.
Ms Simmons said: “At Worcester Business School, we are at the forefront of integrating technology into learning.
“We teach virtual and augmented reality, computer interfaces, and robotics, giving our students the opportunity to learn about cutting-edge technology and innovation. Alongside these important topics, AI will ensure that our students are best placed to understand their capabilities and how to use them responsibly.”
